Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
16 September 2019 | Story Valentino Ndaba | Photo Charl Devenish
Smoothie Bike challenge
The Smoothie Bike Challenge feeds the body, soul and the mind in support of mental health awareness.

Smoothie lovers at the University of the Free State (UFS) pedalled furiously to create their favourite drink. The Smoothie Bike Challenge was recently introduced to the Bloemfontein Campus community by the Division for Organisational Development and Employee Wellness.

Blending bikes and berries

Kovsies staff members were invited to pop a handful of berries and bananas into a blender attached to a specially adapted bike that uses pedal power to turn the ingredients into a refreshing drink. 

Blending physical exercise and healthy eating is one way to ensure holistic health. The division wanted to raise awareness around mental health and the effects that fitness and healthy food have on the mind. 

Wheelie good fun

“The purpose of this initiative was to involve employees in a fun way to use their bodies to make a healthy drink. Individuals of all fitness levels could participate,” said Burneline Kaars, head of the organisational development and employee wellness division.

A precursor to Mental Health Awareness month

Participants provided the energy to make the smoothie and Employee Wellness provided the ingredients but the initiative also created awareness around mental health. This comes weeks before the country officially enters Mental Health Awareness month.

According to the government: “The month of October has been declared Mental Health Awareness month with the objective of not only educating the public about mental health but to reduce the stigma and discrimination that people with mental illness are often subjected to.”

An estimated 400 million people worldwide suffer from mental or neurological disorders or experience psychosocial problems. Initiatives such as the Smoothie Bike Challenge are some of the ways in which the UFS is attempting to ensure that staff members are taken care of and do not become statistics. In the light of these numbers, it is evident that continuous efforts are necessary to tackle the issue.



News Archive

UFS hosts the 2017 SAIMS Conference
2017-09-21

Description: SAIMS confrence Tags: SAIMS, Kopano Nokeng, conference, research, Prof Francis Petersen, business, Kovsies, St Dairy, Mushrooms House 

The hosts of the 2017 SAIMS conference:
Dr Jacques Nel
(UFS:Business Management), Prof Francis Petersen
(UFS Rector and Vice-Chancellor),
Dr Werner Vermeulen (HOD of UFS: Business Management),
Dr Habofanwe Koloba (UFS: Business Management),
and Prof Hendri Kroukamp
(UFS: Dean of Economic and Management Sciences).
Photo: Supplied



The University of the Free State’s (UFS) Department of Business Management recently hosted the 29th South African Institute of Management Scientists (SAIMS) conference at Kopano Nokeng in Bloemfontein. This year’s theme, ‘Management Research: Science Serving Practice’ focused on the importance of sharing our results and making it relevant and usable to different communities.

Prof Petersen motivates researchers to become part of the business cycle 
On the first day of the conference, the Rector and Vice-Chancellor of the UFS, Prof Francis Peterson, welcomed 148 delegates from 18 different institutions (academic and professional) to the City of Roses. He motivated them to keep on doing highly scholarly research by being part of the business cycles.

Prof Adré Schreuder, founder of Consulta (Pty) Ltd, was the keynote speaker of the conference. He highlighted four personas needed to further enhance and develop the science-practice alignment in market research and business. “The first skills persona is called a Social Media Maven, which is in line with the rapid growth of social media networks and the growing need for social media analytics. Then there is the Data Synthesiser that supports the growth trend in Big Data and Advanced analytics, which are both driven by technological innovation and the enormous volume of available data. The third one is Marketing Strategist, which has strong representation in brand and advertising research in our industry. Lastly, we have the ‘Business Consultant’ which aligns with the industry trends towards deeper insights and consultative skills required to move beyond mere reporting, but rather getting involved in the design and implementation of recommendations.”

Conference to collaborate academics and business
Dr Werner Vermeulen, SAIMS 2017 Conference Chair, says, “This conference will underpin the need for collaboration and cooperation of individuals from the academic environment and the business world itself.” He says the conference will also provide a wonderful forum to refresh knowledge and explore contemporary trends and future-based business research.
 
Delegates were also given the opportunity to dress up to the carnival theme and were entertained by a fire dancer and magician. They had the honour of indulging in two Kovsie-produced food products, the St Dairy organic cheese and exotic mushrooms by Mushroom House

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept