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02 January 2020 | Story Valentino Ndaba | Photo Anja Aucamp
Glolooks
Refilwe Xaba, the founder and CEO of Glolooks.

Refilwe Xaba, Senior Assistant Officer in Entrepreneurship Development at the UFS Centre for Development Support, is the founder and CEO of Glolooks. This Bloemfontein-based company manufactures and supplies an organic, natural hair product range.

When she first developed the products, they were for personal use. Xaba evolved from an intrapreneur to an entrepreneur. She innovated a personal solution into a booming business idea. It was only in May 2016 that she decided to go into business, following growing interest in the way she maintained her hair. “I officially started in-depth research in October 2015, after years of making concoctions for myself.”


Business and books

Xaba reckons that a research background is beneficial for growing a business such as Glolooks that has a huge technical aspect. She is currently pursuing her PhD in Entrepreneurship with a focus on marketing and is planning to use her business as a case study.

Her undergraduate, honours, and master’s studies, which she completed at Kovsies, contributed to equipping Xaba with skills to grow her business. She believes in balancing education and business. “I have always been commerce-orientated. If there is a problem to be fixed, I fix it. However, people are at the centre of my heart.”


Growing Glolooks

In 2019, Glolooks opened a salon in Westdene, where customers can receive a holistic experience above and beyond merely purchasing the product. Xaba says this is one of the ways her business is being innovative when it comes to creating relationships with customers.

News Archive

Six from UFS to conference in Poland
2006-06-23

Six members of the Faculty of Economic and Management Sciences' Department of Public Management at the University of the Free State (UFS) will attend the conference of the International Association of Schools and Institutions of Administration (IASIA) in Warsaw, Poland from 5 to 8 July 2006. It is the fifth time that seven papers of one department is accepted for an international conference. The theme of the conference is: In search of the best: Attracting, developing and retaining for the public service. Only 48 papers were accepted for presentation because of the strict selection process.

From the left are Dr Liezel Lues (lecturer), Prof Moses Sindane (Departmental Chairperson), Prof Hendri Kroukamp (lecturer), Prof Koos Bekker (lecturer), Mr Lyndon du Plessis (lecturer) and Ms Alet Ness from the Department Public Management at the UFS, who will attend the conference. Photo: Leonie Bolleurs

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