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12 May 2021 | Story Ilze Bakkes
The COVID-19 outbreak in South Africa and the subsequent national lockdown severely impacted the usual physical open day mass-marketing tactic. At the same time, it provided an opportunity for the Department of Student Recruitment Services (SRS) to be super creative and agile in promoting the UFS offerings to the target audiences. 

Once a year, the UFS invites prospective learners and parents to visit our campuses for a taste of campus life. But for many interested students, especially those living remotely or abroad, a site visit is not always practical. Furthermore, the 2021 open days on the Bloemfontein and Qwaqwa Campuses were again cancelled due to the COVID-19 pandemic. The 2020 Virtual Open Day proved that breaking from the traditional recruitment tactics and moving into the virtual domain was not only bold and innovative, but also offered more engagement and communication opportunities with prospective students. Building on the insights and success of COVID-19 response engagements, the Department of Student Recruitment Services has once again developed an immersive virtual experience for prospective students. 

Ilze Bakkes, Chief Officer: Integrated Marketing and Innovation from the Department of Student Recruitment Services, says: “We listened to the needs and wants of our prospective students and staff. Therefore, the 2021 Virtual Expo will have undergraduate, postgraduate, and international student recruitment foci, offering more and relevant information in a visual, multi-layered, and digital way.” Information is presented through videos, photos, downloadable PDF brochures, and links to marketing material and the online application platform. 

A challenge during the physical open day is the lack of time to engage with faculties or that not all the information could be obtained. The Virtual Expo is live now click here and can be visited until 30 September 2021, when applications to study undergraduate and postgraduate programmes in 2022 close. The Virtual Expo offers a professional, easy-to-navigate and hassle-free digital experience of the academic, social, and cultural life at the UFS on all three campuses – in the convenience of the visitor’s own space and time. Subtexts for videos enable differently abled visitors to enjoy the content, and data-sensitive visitors can download the PDF versions of videos. 

Applications to study in 2022 are already open. To apply, click here (link to online application). For important closing dates, download the UFS Undergraduate Prospectus

For information on the Virtual Expo, contact Ilze Bakkes at +27 51 401 9028 or bakkese@ufs.ac.za.

News Archive

UFS students should register like this
2004-12-15

Student activities on the main campus of the University of the Free State (UFS) will start next year when first-time entering first-year students will be welcomed by the Rector and Vice-Chancellor of the UFS, Prof Frederick Fourie, on 15 January at 11:00 in the Callie Human Centre on campus.

“The registration process will start on 17 January 2005 when first-time entering first-year students, who applied for admission before 30 November 2005, will start registering. These students may register until 21 January 2005 according to a programme,” said Mr Vernon Collett, Registrar: Academic Student Services at the UFS.

Senior undergraduate students may register from 22-29 January 2005 and postgraduate students, first-time entering first-year students and other students who applied for admission after 30 November 2004 until 15 January 2005, may register from 31 January- 4 February 2005 according to a programme.

According to Mr Collett postgraduate students who applied for admission from 15 January- 11 February 2005, may register according to a programme from 7-11 February 2005. Students who want to change their field of study or want to amend their modules, may do it during this period.

“To ensure an orderly registration process, strict adherence to the registration programme will be maintained,” said Mr Collett.

Applications for the Career Preparation Programme (CPP) close on 21 January 2005 en those for upgrading courses in Education, will close on 2 February 2005.

“Pipeline students from Vista must register on the UFS’s Vista campus on the dates already mentioned and first-year students from Vista must register on the UFS’s main campus,” said Mr Collett.

All registrations will take place daily from 08:00 in the Callie Human Centre on the main campus.

According to Mr Collett a variety of services will be available to students in the Callie Human Centre during the registration – among others advice on bursaries, loans, staff and council bursaries, enquiries for international students, information on class and room tables, student cards, vehicle permits etc.

At the Qwaqwa campus all first-time entering first-year students must report on 17 January 2005, after which the registration of these students will take place according to a specific programme. Application for admission to this campus close on 1 February 2005. First-time entering first-year students will be welcomed by the Rector and Vice-Chancellor of the UFS, Prof Frederick Fourie, on 22 January 2005 at 11:00 in the Nelson Mandela Hall on campus.

Lectures at the UFS’s main campus as well as the Vista- and Qwaqwa-campusses will commence on 31 January 2005.

Prospective students who want to apply or who have any enquiries can call (051) 401-3000 or visit the UFS web site late in December 2004 at www.uovs.ac.za.

A complete registration programme for first-time entering first-year students who registered before 30 November 2004 will appear in Volksblad of 29 Desember 2004.

      Media release
Issued by: Lacea Loader
Media Representative
Tel: (051) 401-2584
Cell: 083 645 2454
E-mail: loaderl.stg@mail.uovs.ac.za
15 December 2004

 

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