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10 June 2022 | Story Rulanzen Martin | Photo Stephen Collett
Prof Paul Fouche
Prof Paul Fouché is a leading scholar within the field of psychobiography. He presented his inaugural lecture on the subject matter on 1 June 2022.

Anyone can become famous today with enough social media exposure, but then there are individuals who have transcended any regular level of ‘fame’ and have become celebrated icons. These people’s names are usually synonymous with the area in which they gained prominence. 

In his inaugural lecture titled Dissecting the eminent personality from a psychobiographical approach, Prof Paul Fouché, Lecturer of Applied Psychology in the Department of Psychology at the University of the Free State (UFS), aimed to unpack the overarching markers such as traits, features and life events which contribute to attaining a level of greatness. “Eminent personalities are viewed as famous, distinguished, illustrious, and sometimes controversial people who had a profound impact on society,” Prof Fouché said. 

His research interest lies in an interdisciplinary research area combining both history and psychology to create the niche research field of psychobiography.

Click to view document  Read summary of inaugural lecture by Prof Paul Fouché here.

Scoping research identified markers for attaining greatness 

People do not just become great, there are emerging patterns or markers that psychobiographers look at when dissecting eminent personalities, Prof Fouché said. “These markers are not definite; they still need to be tested further.” He referred to scoping research by Prof Dean Simonton – an expert in the fields of Intelligence, Excellence, Genes and Genius – which identified emerging patterns and markers that correspond to the psychological patterns of excellence.

Genetics is one of the emerging patterns dissected as a marker of excellence. “Genius seems to be clustered within certain family lines,” Prof Fouché said. “Inheriting creative genius from a parent provides you with a head start to achieve extraordinary achievements.” The famous Bach musical family is a prime example of inherited talent being passed on from parent to child. However, as Prof Fouché noted, these high-quality genes “require environmental stimulation such as quality education and experienced mentorship”. The other key emerging patterns include but are not limited to extreme sleeping patterns, grit and passion, and either type A or type B personality types. 

Defining eminent personalities 

Prof Fouché says greatness and eminence are relative and subjective because of our differing viewpoints, which is why it is important to define these two terms to make them more scientific. “What psychobiographers did worldwide was to define eminent personalities who are viewed as distinguished, illustrious, famous, and at times even controversial,” he said. These individuals also had a profound impact on their immediate environments and on creating change in the world. 

Psychobiographical studies and research class eminent personalities into three broad categories: “These categories are, however, not closed systems. Some great individuals can be found in more than one category,” Prof Fouché said. The three categories are the Explorers, the Leaders and the Visionaries. 

Explorers – including people such as Albert Einstein, Leonardo da Vinci, Charles Darwin and Mark Zuckerberg, who are innovators with new ideas – are driven by curiosity. Leaders are those who are driven by a desire for power and/or the empowerment of their society. Historical political figures such as Steve Biko, the current Dalai Lama, Nelson Mandela and Jan Smuts are classed in this category. “A common marker of those in the Leader category is that they tend to challenge the status quo,” Prof Fouché said. The last category is the Visionaries – people who are dreamers and storytellers. This includes people like poet Ingrid Jonker, author Roald Dahl and entertainment visionary Walt Disney. Also included in this category are performers such as John Lennon and Brenda Fassie.

Prof Fouche inaugural lecture From the left; Dr Edwin du Plessis, Head of Department of Psychology; Prof Heidi Hudson: Dean of the Faculty of the Humanities; Prof Paul Fouché, and Prof Corli Witthuhn. (Photo: Stephen Collett) 

A leading voice in psychobiography 

Prof Fouché is a C-rated National Research Foundation scholar and is a registered psychologist who lectures in the applied master’s progamme. He is widely published, with over 60 academic papers. His extensive research in psychobiography has led to the UFS being one of the leading universities in the area of psychobiography in the Global South.

As noted by Prof Corli Witthuhn, Vice-Rector: Research and Internationalisation, inaugural lectures are the pinnacle of academic achievement for any lecturing professor. “It is the official induction to full professorship,” she said. 

Watch recording video below:




News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted,the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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