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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

Chancellor’s Medal awarded to Tokkie Pretorius for outstanding service to the community
2014-12-12

Tokkie (JL) Pretorius – a qualified attorney who obtained his BProc, LLB and LLM at the University of the Free State (UFS) – was the recipient of the prestigious Chancellor’s Medal on 11 December 2014 during our Summer Graduation Ceremony. This latest honour builds on a path of achievements, being a previous recipient of both a Dean’s Medal as well as the Juta Prize for the best law student at the UFS.

The Chancellor’s Medal is awarded to an individual for outstanding service or achievement at local, national or international level, or for service to the community or the UFS. The academic component of a candidate’s contribution or achievement may be taken into account, but will not be decisive.

Pretorius was General Manager: Legal Services at the Free State Development Corporation (FDC) from 1996 – 2009 and Company Secretary from 2004 – 2009. Since 2009, he has been the CEO of the Anglo-Boer Museum in Bloemfontein.

“It is a great honour for me to receive the Chancellor’s Medal,” said Pretorius – who was nominated for the Bloemfonteiner of the Year competition in 2011.

“The medal is awarded to me at a very relevant time for the museum as well. The museum is at a time where nation-building, diversity and transformation are priority. Therefore, the Chancellor’s Medal award is an indication of the close co-operation between the museum and the UFS, both of whom are focused on the promotion of nation building, diversity and transformation,” Pretorius said.

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