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01 June 2021 | Story ANDRÉ DAMONS | Photo ANDRÉ DAMONS
Dr Nicholas Pearce, Head of Surgery at the School of Clinical Medicine, Faculty of Health Sciences UFS – who is also heading the Universitas Academic Hospital COVID-19 Task Team – shows off the crazy socks donated by Cipla and handed over by representatives from the School of Clinical Medicine in the Faculty of Health Sciences at the University of the Free State (UFS).

Investec Private Banking supports the #CrazySocks4Docs initiative in the undergraduate medical programme with the theme, ‘Socks to start a conversation’, to encourage breaking down the stigma around mental health among doctors. On Friday 4 June, they provided medical students with a complimentary pair of socks to wear on the day.

Investec will be running a social media campaign until 9 June.  Once the students have received their socks from Investec, they need to post a picture of themselves with their socks on either Instagram or Facebook or both, using the hashtags #2021UFS #Investec# #CrazySocks4Docs #StartTheConversation #YoungProfessionals.
The prizes for the best social media posts are five Takealot vouchers worth R1 000 each. 

Since the start of the COVID-19 pandemic, healthcare workers around the world have not only battled this deadly disease, but also their own mental-health issues brought on by their daily experience of this pandemic. 

COVID-19 has placed healthcare workers’ fears, fatigue, burnout, depression, and anxiety even more in the spotlight. Collectively, we have become more aware of how grateful we are to healthcare workers for standing in the front line for us.

It is for this reason that the annual #CrazySocks4Docs initiative is so important – to show support for healthcare workers. Dr Geoffrey Toogood, an Australian cardiologist and advocate for mental health, came up with the idea of the #CrazySocks4Docs Day – an initiative that aims to create awareness for the vulnerability of doctors and other healthcare workers to mental illness and to destigmatise help-seeking behaviour in the medical community.

This year, the #CrazySocks4Docs Day is on 4 June. 

The Ithemba Foundation, which brought this campaign to South Africa, launched a competition on the campuses of all medical schools, with a prize of R1 000 for the student with the most likes for her/his sock selfie.

Raise awareness about the pressure healthcare workers face

Dr Lynette van der Merwe, Undergraduate Medical Programme Director, School of Clinical Medicine at the University of the Free State (UFS), says on the first Friday of June every year, everyone in the healthcare community, as well as the public, are encouraged to wear fun, funky, colourful, or mismatched socks to raise awareness about the pressure healthcare workers face. 

“Medical professionals are just as vulnerable to the same mental-health issues – fear, anger, fatigue, burnout, anxiety, and depression – as anyone else.  The COVID-19 pandemic has spotlighted healthcare workers and the stigma around admitting that ‘I am not OK.’ Just as much as we need healthcare professionals to heal us, we also need to take care of them and support their mental-health needs,” says Dr Van der Merwe. 

According to her, the UFS School of Clinical Medicine has been part of the #CrazySocks4Docs initiative since 2019, and this year will be no different.  

This year

This year, Investec Private Banking will support the #CrazySocks4Docs initiative in the undergraduate medical programme with the theme, ‘Socks to start a conversation’, to encourage breaking down the stigma around mental health among doctors.  They will provide medical students with a complimentary pair of socks to wear on the day.
Investec will be running a social media campaign until 9 June.  Once the students have received their socks from Investec, they need to post a picture of themselves with their socks on either Instagram or Facebook or both, using the hashtags #2021UFS #Investec# #CrazySocks4Docs #StartTheConversation #YoungProfessionals.
The prizes for the best social media posts are five Takealot vouchers worth R1 000 each.

Investec Private Banking has been the bank of choice for SA’s top medical professionals for more than 30 years.
Investec partners with medical interns or medical officers working in community service for the Department of Health, as well as medical specialists or registrars working towards becoming specialists.

Cipla has partnered with the South African Depression and Anxiety Group (SADAG) for the 2021 #CrazySocks4Docs campaign to raise awareness about the fact that our doctors are simply human and are dealing with a lot of ‘stuff’.  By encouraging healthcare professionals and the public to wear their funky socks on Friday 4 June 2021, people will be standing (literally) in solidarity alongside our healthcare workers.  This is essential in a country with a chronic shortage of doctors and specialists and a massive disease burden. 

• The following hashtags can be used on Friday 4 June 2021 along with your sock selfies: #CrazySocks4Docs #CS4D #CreateAwareness #mentalhealth #mentalhealthawareness #Care4OurCarers

Read more about Dr Toogood’s ‘Embracing our vulnerability in medicine’ 

News Archive

Meet the person behind the new #FaceOfFacebook
2016-05-19

Reuben “R” Davids

The votes have been counted, and we have a winner! After much excitement and a fairly close contest, Reuben “R” Davids emerged victorious from the top five contestants selected by our panel of judges. We chatted with the vibrant and enthusiastic Mr Davids to get a sense of the person who will be our Facebook ambassador for the next year.

What does the “R” stand for?

“Interestingly, some also know me as Vuyo. It's not a name on my birth certificate or anything; I just really like it. And I also coincidentally found out that it means “joy/happiness”, and I do enjoy being happy.”

What is your field of study, and how far along are you?

“I am pursuing a career in the economics field as a third-year BCom Accounting student in the Faculty of Economic and Management Sciences here at the University of the Free State.”

Are you originally from Bloemfontein?

“Yes, born and bred. I've been a Bloem Kid since day one.”

How is it that you ended up here, studying at the UFS?

“The UFS has always been one of my favourite universities. During my high school period, I was constantly exposed to people from my neighbourhood as well as schoolmates who performing excellently here at UFS, and it didn't go unnoticed. So I have always been drawn to the prestige that UFS carries.”

Which residence are you in, and what do you enjoy most about res life?

“I currently stay at home with the family, but for my first 2 years of study I resided at ConLaurês. What I enjoyed the most about res life is the freedom and independence that you get. It also enables one to participate in campus life much easier. It actually helps one grow and mature into the adult you're supposed to become with all the challenges and responsibilities that you're faced with.”

What do you hope to accomplish during your term as the #FaceOfFacebook?

“I enjoy the art of presenting (as well as being an MC), and being the #FaceOfFacebook will enable me to exercise that skill. Also, my interaction skills will be exercised. That being said, I would like to have those skills developed further by the end of my term as #FaceOfFacebook.”

What is your motivation in your studies, in taking part in this contest, and in life?

“I am an adrenaline junkie. I like taking on challenge; so what I normally do is I set a certain goal for myself and then take on the challenge to achieve that goal. That's my number one motivating factor. And I think I'm also inspired by the failures and successes of myself and of those around me.”

Reuben has already been featured in a #PeopleOfKovsies post on Facebook, and appeared in his first Facebook video covering the Open Day on our Bloemfontein Campus.

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