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07 December 2020 | Story Dr Cindé Greyling | Photo Sonia Small
From the left; Lelanie de Wet; Andre Damons; Ilze Bakkes and Barend Nagel.

The University of the Free State Department of Communication and Marketing (DCM), together with Student Recruitment Services (SRS), have managed to bring home four awards during the annual IABC Africa Silver Quill Awards programme. The Quill Awards programme salutes and recognises business communication excellence across the continent. It is the second time this year that DCM has received recognition from the International Association of Business Communicators (IABC). Earlier this year, Barend Nagel: Audio-visual Specialist, won a 2020 IABC Gold Quill Award of Merit for his Gender-based Violence awareness campaign photographs.

Furthermore, André Damons, who was recently appointed as Senior Media Relations Officer at the UFS DCM, won two 2020 Vodacom Journalist of the Year regional awards for the Free State, Northern Cape, North-West and Limpopo region in the features and sports category for work done while he was still a Network24 journalist in Bloemfontein. 

During a time like this

Effective communication is always important, but even more so during times of uncertainty and change. 2020 has created numerous challenges for any communications team, but also several opportunities. In true Kovsie spirit, the UFS managed to not only survive, but also to thrive. Lelanie de Wet from the DCM won two Awards of Excellence. One for the Kovsies Multilingual Mokete in the communication management category for diversity and inclusion, and one for the UFS Virtual Graduation in the special and experiential events skills category. The judges praised her entries for its exceptional quality and standard: “Brilliant. Congratulations on a significant accomplishment.” 

Doing the same, differently

Barend Nagel from the DCM and Ilze Bakkes from Student Recruitment Services both entered the UFS Virtual Open Day (VOD). Barend received an Award of Merit for his website-related work for the VOD in the skills category. Besides being commended for his innovative and resourceful approach, Barend impressed the judges with “superior production values and strong images”. Ilze Bakkes from the UFS SRS entered the VOD as a campaign to showcase the work her team has done to conceptualise and facilitate this first-of-its-kind open day. The entry received an Award of Merit for its detailed target audience insight and short production timescale, among others. The judges were also impressed by the innovative approach and effective use of internal and external resources. “It is our first Silver Quill,” Ilze beamed, “we are over the moon!”

A step ahead

The competition during this year’s Silver Quill Awards were tough, seeing that all communication teams had to reinvent and rethink the best way to reach their stakeholders with limited communication channels. “It is a huge honour to again be recognised by the IABC for our projects and campaigns. I am very proud of my colleagues, who not only worked right through all the national lockdown levels to keep everyone informed, but also managed to maintain and exceed their level of operation,” said Lacea Loader, Director: Communication and Marketing at the UFS.   

News Archive

Open Day attracts thousands
2012-05-02

 

Campus was abuzz with prospective students and their parents finding out what Kovsies has to offer.
Photo: Kaleidoscope Studios
1 May 2012

“It is easier to pass Grade 12 today because we don’t have a standard. However, at the University of the Free State, standards are important.”

This was Prof. Jonathan Jansen, Vice-Chancellor and Rector of the UFS’ message when he addressed a packed Callie Human Centre on the Bloemfontein Campus during this year’s Open Day.

“This university is the jewel of the country. Here at Kovsies we take academic standards seriously. You must know who you are in a place where academic standards are extremely important. Anyone can obtain a degree, but here you can get more than a degree. You get an education,” he said to the more than 5 000 learners and parents from across the country.

“It is not only important that you study here in South Africa, but also in other countries. That is why our students study all over the world. You must think out of your comfort zone, have a big heart, achieve great heights and show everyone that you are a Kovsie.

But, it is not all about studying – it is also about being human and reaching out to others. When you come to this university, you will also do other things that will make you proud of being a Kovsie.

Quality looks for quality. Therefore, work hard and study hard because you need to be at a good university,” he said.

The programme consisted of, among others, a spectacular laser show, a performance by Bobby van Jaarsveld and special messages from DW Bester and Sannah Mokone, Rhodes Scholars currently studying at Oxford University in the United Kingdom.

In a pre-recorded message DW, a Ph.D. student in Mathematical Statistics, encouraged prospective students to work hard and persevere. Sannah, doing a Master’s degree in African Studies, said she believes in the future of the African continent. “I believe in our future students and know you can make it.”

Prof. Jansen also introduced some of the university’s recent student achievers such as Jurie Swart, regional winner of the Corobrik Architectural Student of the Year Award; Farzana Samuel, named by the Association of South African Quantity Surveyors (ASAQS) as the most outstanding student in quantity surveying for 2012; and Sibusiso Tshabalala, one of Google’s Top 10 Young Minds.

Richard Chemaly, President of the Central Student Representative Council (CSRC), said that, by coming to Kovsies, prospective students would become the best person they can be. “We have over 70 student organisations to help you take part in student life activities. So, make use of these opportunities,” he said.

The programme concluded with an introduction to the seven faculties by the respective deans.

The estimated 7 000 prospective students and their parents also had the opportunity to visit faculties and the stalls of residences.
 

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