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27 December 2019 | Story Dr Cindé Greyling | Photo Supplied
When academics and economics meet

KovsieInnovation at the UFS is bridging the gap between industry and academics with a powerful force. For too long, research remained an academic pursuit, with many innovative ideas stuck between the pages of a thesis – only to come alive during exclusive, short-lived conference proceeds.


KovsieInnovation

Recently, Gerard Verhoef, Director in the Directorate: Research Development (DRD), and his team from KovsieInnovation finalised their Innovation and Commercialisation Strategy in order to create a structured pathway for good ideas. The primary objective of KovsieInnovation – the UFS Innovation and Entrepreneurship Office – is to achieve sustainable growth in third-stream income from innovative research activities stemming from the UFS. “Potential successful ideas must be feasible, viable, and sustainable, and we formulated an eight-step plan to facilitate this,” Verhoef explains. Ultimately, the DRD wants to attract new and continuous research as a renowned academic knowledge partner that can foster, drive, and successfully commercialise innovative research activities; and in doing so, foster an entrepreneurial culture at the UFS.


Liquid Culture

One such success story is the development of Liquid Culture into a business of choice, supplying liquid yeast to breweries and bakeries. Christopher Rothmann and Dr Errol Cason are the driving forces behind this company that produces their sought-after and stable yeast product in the Department of Microbiology, Biochemistry and Food Biotechnology at the UFS. With world-class equipment and laboratories, they house one of the largest yeast-culture collections in the world.

Both Rothman and Dr Cason were home brewers for many years before starting to produce commercial batches. They believe it would not have been possible without the help of KovsieInnovation. This project was also one of the finalists in the National Entrepreneurship Intervarsity.


Christo Strydom Nutrition (CSN)

Another innovative way in which the UFS generates third-stream income via the DRD, is by partnering with already successful commercial products. One such example is the recent successful royalty agreement with CSN. With this transaction, the university unlocked its brand potential to the benefit of both the industry partner and the UFS. Quality assurance remains the key success factor for deals like this.

News Archive

UFS rewards young entrepreneurs
2007-11-14

 

The Unit for Entrepreneurship in the Department of Business Management at the University of the Free State (UFS) presented an entrepreneurship competition for primary and high schools in co-operation with Senwes. Learners had to submit a business plan, which was evaluated by lecturers from the department. Rudo Peens, a Grade 5 learner from Sand du Plessis Primary School, was named the winner in the primary school competition and received prize money to the value of R10 000. In his business idea, Cactus characters, he uses cactus designs in various ways, such as for making key rings. The high school finalists each received R1 500 to implement their business plans. The winner of the high school section will be announced early in 2008 and will receive a study bursary to the value of R100 000 from the UFS. Here are, from the left: Mr André Burger (Manager of Senwes, Bloemfontein), Rudo Peens and Mr Jacques Nel (Lecturer at the UFS Department of Business Management).
Photo: Supplied

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