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27 December 2019
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Story Dr Cindé Greyling
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Photo Supplied
KovsieInnovation at the UFS is bridging the gap between industry and academics with a powerful force. For too long, research remained an academic pursuit, with many innovative ideas stuck between the pages of a thesis – only to come alive during exclusive, short-lived conference proceeds.
KovsieInnovation
Recently, Gerard Verhoef, Director in the Directorate: Research Development (DRD), and his team from KovsieInnovation finalised their Innovation and Commercialisation Strategy in order to create a structured pathway for good ideas. The primary objective of KovsieInnovation – the UFS Innovation and Entrepreneurship Office – is to achieve sustainable growth in third-stream income from innovative research activities stemming from the UFS. “Potential successful ideas must be feasible, viable, and sustainable, and we formulated an eight-step plan to facilitate this,” Verhoef explains. Ultimately, the DRD wants to attract new and continuous research as a renowned academic knowledge partner that can foster, drive, and successfully commercialise innovative research activities; and in doing so, foster an entrepreneurial culture at the UFS.
Liquid Culture
One such success story is the development of Liquid Culture into a business of choice, supplying liquid yeast to breweries and bakeries. Christopher Rothmann and Dr Errol Cason are the driving forces behind this company that produces their sought-after and stable yeast product in the Department of Microbiology, Biochemistry and Food Biotechnology at the UFS. With world-class equipment and laboratories, they house one of the largest yeast-culture collections in the world.
Both Rothman and Dr Cason were home brewers for many years before starting to produce commercial batches. They believe it would not have been possible without the help of KovsieInnovation. This project was also one of the finalists in the National Entrepreneurship Intervarsity.
Christo Strydom Nutrition (CSN)
Another innovative way in which the UFS generates third-stream income via the DRD, is by partnering with already successful commercial products. One such example is the recent successful royalty agreement with CSN. With this transaction, the university unlocked its brand potential to the benefit of both the industry partner and the UFS. Quality assurance remains the key success factor for deals like this.
UFS students visit Singapore
2008-03-14
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A group of 19 students from the University of the Free State's (UFS) Department of Communication and Information Studies will be visiting the National University of Singapore in April for nine days next month. The students, who are registered for the Media Studies, Corporate Communication and Integrated Marketing Communication programmes were selected according to their academic performance. During the visit students will among others attend classes in their respective fields of study. The group will be accompanied by Mss Rentia du Plessis, Dalme Mulder and Maresa Lotter, lecturers at the department. Here are from the left, front: Geni Keyser, Carla Bakkes, Marieke Swarzendahl, Leigh-Ann Carey,Tsholofelo Ramets, Fhumulani Mudua, Mpolokeng Lepote, Clarinda Smith, Tlaleng Ramarou, Naledi Hlabahlaba, Helen Motsepe; back: Stefan Lotter, Zanda Matoti, Gerda-Marie Viviers, Marcelle Strydom, Mercia Beerkat, Lesego Thibeletsa, Melissa CC. Mann, and Zurayda Mayet. Absent: Helen Motsepe.
Photo: Supplied
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