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Students’ perspectives on multilingualism at the UFS

28 September 2022 | Story Edzani Nephalela | Photo Edzani Nephalela

Swanti Jerry Thoka, former CSRC President and Actuarial Science student, expresses his questions and policy proposals during the questions-and-answers session.

Multilingualism is a buzzword at many South African universities. These universities promote social cohesion, a sense of belonging, and epistemic access and success by improving and advancing existing language policies and practices.

On 16 September 2022, the University of the Free State (UFS) had its first student discussion on the Bloemfontein Campus regarding the draft Language Policy, which is being reviewed for an updated version in 2023. With English being the primary language of teaching and learning, this policy aims to promote diversity in teaching and learning in Sesotho, isiZulu, Afrikaans, and Sign Language through translating tutorials and academic vocabulary and continuously establishing and maintaining trans-institutional, interinstitutional, and intra-institutional collaborations for the development of a translanguaging culture.

During the presentation, Dr Nomalungelo Ngubane, Director of the Academy for Multilingualism, revealed to students that the United Nations Educational, Scientific and Cultural Organisation (UNESCO) has designated a decade – from 2022 to 2032 – as the International Decade of Indigenous Languages. This guarantees that these languages are promoted and advanced enough to be utilised as academic languages in academia. "This puts pressure on the Department of Higher Education and Training (DHET) to recognise students' different languages in institutions. Section 29 of the South African Constitution further stipulates that we all have the right to learn in our preferred language, but only if it is practical. So currently, we cannot learn in these languages due to the lack of glossaries," Dr Ngubane said.

During the question-and-answer session, Swanti Jerry Thoka, a former Campus Student Representative Council (CSRC) President and Actuarial Science student, cited the policy. "The policy states that it will entail developing previously disadvantaged languages, which includes both indigenous languages and Sign Language, as well as continuing to improve existing ones. Why don't we concentrate on development because the current languages have advanced? For example, a Sign Language policy appears to exist, but it lacks a comprehensive execution strategy," Thoka said.

Dr Ngubane noted all the remarks and questions, and assured attendees that they would be addressed at the next Council meeting. She stressed the value of students’ participation in policymaking, since their future is being debated. She further explained that students should provide the SRC with recommendations to submit at the Council meetings, because the SRC are their elected representatives.

Dr Nomalungelo Ngubane, Director of the Academy for Multilingualism, presents the draft language policy at the Equitas, Bloemfontein Campus.
(Photo: Edzani Nephalela)

News Archive

UFS appoints advertising agencies

2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.

Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel: (051) 401-2584
   Cell: 083 645 2454
   E-mail: loaderl.stg@mail.uovs.ac.za

18 August 2005

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