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01 June 2023 | Story Belinda Janeke | Photo Kaleidoscope
Career Hub
Belinda Janeke is the Head of Career Services in the Division of Student Affairs at the University of the Free State.

Opinion article by Belinda Janeke, Head of Career Services in the Division of Student Affairs at the University of the Free State.


More than half of the youth in South Africa are unemployed. Although a tertiary qualification increases your chances of finding a job, a staggering 32,6% of graduates are still unemployed. This is unacceptably high. As universities, it is our duty to help decrease the graduate unemployment rate by producing highly employable graduates.

Employability is one of the key drivers in the University of the Free State’s (UFS) Vision 130. As an institution of higher learning, we have always supported employability and ensured that our students are skilled according to industry standards. UFS Career Services is known for cultivating relationships between the industry and students, and many successful applicants have completed our programmes before stepping into the job market. 

Coming soon:  Virtual Career Hub

This year, the Career Services Office is looking forward to technological developments in the field of career readiness. The virtual Career Hub will be a space where students and employers can make initial contact and where students can grow their employability by tracking their skills completion.

Continuous job placements

In the meantime, our newly appointed placement officers in UFS Career Services are being trained to assist students with job placements. We help students to compile a professional CV tailored to market requirements, a convincing cover letter, and a LinkedIn page that gets noticed. To make sure that students are fully prepared and confident, we also offer interview coaching and career plan development. 

We have already achieved much success with our employability support and look forward to the data that will be generated by the Career Hub. All students (from first year to postgraduates) are encouraged to connect with UFS Career Services to help increase their employability. Let your degree work for you by making sure that you are work ready.

News Archive

Digital Storytelling empowers and liberates students
2014-10-17

In January 2014, Jode Brexa, an American Fulbright scholar, came to our university and moved into the guest room at Welwitschia residence.

It so happened that Brexa and Elize Rall, residence head of Welwitschia – better known as Wel-Wel – started talking about digital storytelling. Brexa’s Digital Storytelling project captured Rall’s imagination. Shortly thereafter, Brexa convinced the RC members of Wel-Wel to participate in the project.

Digital storytelling is, on the most basic level, the use of computer-based resources to tell stories. The idea is to combine the art of storytelling with multimedia – including graphics, photos, text, audio, image and/or music.

The Wel-Wel students were taught storytelling skills and each student’s unique story was recorded and edited. It was so successful that they then showed their stories to the Rector and Dean of Students. Brexa will now – with their permission – take their stories to America with her, where she will share it with her community.

During the weekend of 10–12 October 2014, the RC of Wel-Wel introduced 12 learners, who are currently in Grade 10 at the Christiaan Liphoko School, to the project. The learners stayed in the gazellie for the weekend and, in the course of a few days, learned how much power is locked up in their personal stories. They learned that everyone’s story has the power to inspire and empower.

Wel-Wel has been involved in various outreach projects to the community. However, this was the first time that Wel-Wel literally brought the community to their doorstep. This is also not a charitable project. It is uplifted students reaching out to the youth to empower them in order to empower others in turn.

Meanwhile, Brexa also linked the project to the university’s Schools Partnership Project. The programme works through mentorship programmes to uplift previously disadvantaged schools. Hands were also taken with Columba Leadership NGO – financed by Old Mutual.

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