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09 April 2019 | Story Valentino Ndaba | Photo Valentino Ndaba
William Kandowe, principal of the Albert Street School in Johannesburg, Dr Faith Mkwananzi, the author, and DR Chris High
From right: William Kandowe, principal of the Albert Street School in Johannesburg, Dr Faith Mkwananzi, the author, and DR Chris High, Senior Lecturer at Linnaeus University in Sweden, at the book launch.

Dr Faith Mkwananzi’s road from secondary school to university has been paved with challenges. After repeating her matric five times in Zimbabwe, she became an international university student in South Africa in 2006. Some years later, on 3 April 2019, the University of the Free State’s (UFS) Bloemfontein Campus witnessed the launch of her excellent book titled: Higher Education, Youth and Migration in Contexts of Disadvantages: Understanding Aspirations and Capabilities, which was informed by these and many circumstances.

Aspirations formation

The book speaks to her own life. “Born and raised in Zimbabwe in KwaBulawayo, I had my own aspirations. I knew I did not want be a nurse   my mother’s earnest interest and desire for me,” said Dr Mkwananzi as she related the fluid dreams her seven-year-old self had that culminated into aspirations to enter academia.

Aspirations enabled Dr Mkwananzi’s capabilities to pursue a PhD in Development Studies at UFS, and then write her book. “Higher education aspirations are worth pursuing,” said the current postdoctoral researcher at the university’s South African Research Chair Initiative (SARChI) in Higher Education and Human Development Research Programme, as she reflected on her academic journey.

Voices of marginalised migrants
 

Dr Mkwananzi has focused her book on the lives, experiences and the formation of higher education aspirations among marginalised migrant youth in Johannesburg. She gives these young people a voice to narrate their own story, making this research an essential work for understanding the conditions necessary for youth to live valuable lives in both local and international contexts. 

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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