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25 April 2019 | Story Rulanzen Martin | Photo Jolandi Griesel
Dr Whitty Green, Dr Engela van Staden and Prof Francois Strydom
Dr Whitty Green, Dr Engela van Staden and Prof Francois Strydom, Senior Director of CTL.

Data, quality, and capacity building were among the main topics of discussion at the third annual Teaching and Learning Conference hosted by the Centre for Teaching and Learning at the University of the Free State (UFS).

Dr Engela van Staden, Vice-Rector: Academic, welcomed delegates on the first day of the conference. The three themes of the conference were quality, capacity and excellence. “These three constructs have never been more relevant in South African higher education than now,’ said Dr Van Staden. “The quality of education, globally, and specifically in SA, is being questioned. Both public and private sectors are demanding graduates that need to meet the challenges of the 21st Century.” 

The aim of the teaching and learning conference is to foster more collaboration between academics at the UFS. A total of 14 academics from across all seven faculties presented during the two-day conference. Dr Whitty Green from the Department of Higher Education and Training (DHET) delivered the keynote on the first day and Prof Corlia Janse van Vuuren delivered the second day keynote.

The inclusion of technology in the world of work and the use of data analytics are fundamentally confronting our learning and teaching place. “And I hope some of the issues will be addressed in the presentations,” Dr Van Staden said. 

Bringing down silos of research and teaching

Dr Green spoke about the Enacting the National Framework for Enhancing Academics as University Teachers. “Academics are teachers and researchers and they have to engage with the community. There are multiple roles and these roles intersect,” Dr Green said. In order to build capacity in the system it is important to understand the multiple natures of the roles and try to work with them. This is the reason why the teaching development grant and teaching grant have been pulled together to form the University Capacity Grant. “We are trying to break down the silos of research development and teaching development at universities,” he said.

Prof Janse van Vuuren, Head of the UFS School of Allied Health Professionals, delivered her keynote address on Quality, Capacity and Excellence: Dotting the Is and crossing the Ts in a changing, data-driven Higher Education Environment. She shared her story to establish a faculty-based operational framework for teaching and learning.

“I did not know how to bring all of the issues ranging from research, teaching and learning and student success into one framework,” said Prof Janse van Vuuren. She developed a faculty-based operational framework for teaching and learning for the Faculty of Economic and Management Sciences.

The third annual UFS Teaching and Learning Conference took place from 26 to 27 March 2019.



News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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