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17 April 2019 | Story Leonie Bolleurs
Science ambassadors
Friends Tekano Mbonani and Chaka Mofokeng are pursuing graduate degrees in respectively Physics at the University of the Free State (UFS) and Astronomy at the University of the Western Cape. The two got together and decided to reach out to the high school, Leseding Technical Secondary School, where they came from.

It was a full house as more than 120 learners packed the hall at the Leseding Technical Secondary School in the Free State, where two young Astronomy researchers had come home to tell their younger peers about their studies and career prospects across South Africa.

Chaka Mofokeng and Tekano Mbonani are both former learners at the high school. Currently pursuing graduate degrees – for Mbonani in Physics at the University of the Free State (UFS), and for Mofokeng in Astronomy at the University of the Western Cape – the two friends got together and decided to reach out to the high school where they came from.

The event took place in January before schoolwork, tests, and exam preparations are occupying learners’ minds, inviting them to think about the big picture – the future, and how to be part of it. This is timely, because in July last year, the MeerKAT radio telescope was inaugurated in the Karoo. The MeerKAT is the first step to the international SKA telescope project, but it is already one of the best radio telescopes in the world and has placed South Africa firmly on the world map of radio astronomy and engineering.

Building a bridge
“This project enables us to build a bridge between secondary and tertiary institutions. Currently focused on senior secondary students, we aim to promote science through outreach events and activities. Using science and technology-based activities and events, such as stargazing at an observatory or exploring the universe in a planetarium, we want to attract these future secondary graduates. We also provide mentorship, hoping to help them improve their academic performance in matric,” said Mbonani.

For a whole morning, they spoke about their journeys, about science, about the skills that scientists acquire during their studies and all the opportunities such studies open up in an era where the 4th Industrial Revolution is predicted to reduce the number of jobs in many traditional professions. They addressed their peers in both English and Sesotho.

Astronomy in South Africa contributes to critical-skills development. Investing in the MeerKAT, for example, meant that over a thousand bursaries were made available through the SKA South Africa Human Capacity Development programme. Young scientists like Mofokeng and Mbonani have the opportunity to be part of MeerKAT science projects through their studies, using machine learning and other skills that are high in demand in today’s world. This was one of the messages they brought home.

Gaining new skills

“As an Astronomy research student, I have gained skills such as data analysis, mathematical modelling, communication and writing, programming, and teamwork, among others. These are requirements for most companies and institutions. With the unfolding of the 4th Industrial Revolution, such skills sets make young and aspiring scientists the perfect candidates for making the most of future opportunities,” reflected Mofokeng.

Most of the learners said they have never attended a science-outreach event. They were inspired by the young scientists’ stories and nearly half of them said they could see themselves pursuing a career in science. The learners also expressed a strong interest in more events of this kind, as well as mentorship during Grades 11 and 12 from peers at university. They asked about the salaries earned by astronomers, how long the studies take, and where astronomers are working in South Africa.

This initiative, started by two bright young scientists, hopefully marks the beginning of many more events of this kind. Mofokeng and Mbonani are already planning what to do on their next trip home.

News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted,the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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