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21 August 2019 | Story Thabo Kessah | Photo Thabo Kessah
Keafon Jumbam
Keafon Jumbam is gearing herself for the institutional Three Minute Thesis competition.

Keafon Jumbam is a PhD candidate whose research on food and foxes has won her the first prize of R8 000 in the recent Faculty of Natural and Agricultural Sciences’ Postgraduate Flash Fact Competition. Her brief in the competition was to summarise her research in three minutes, using only one static slide.

“The competition started at departmental level on both campuses. The idea was that the best student in each department is then selected to go for the faculty-level competition on the Bloemfontein Campus. Summarising the entire research into three minutes is no easy feat, but a great way to gauge how well one has mastered your work,” she said.

Far-reaching research

“Thought-provoking presentations on research, ranging from technology to track academic progress, traditional medicine as alternatives to expensive prescriptions, and suggesting insects as food alternatives to curb hunger in this era of severe droughts and food shortages. The competition was tough, but it highlighted the level of research competitiveness on the Qwaqwa Campus. I hope that more students will join in such opportunities to build themselves up and to showcase our research output as Qwaqwa students,” added Jumbam from the Department of Zoology and Entomology.

Institutional finals

Her next challenge is the institutional competition to be held on 23 August 2019, which could qualify her for the national competition.


News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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