Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
27 August 2019 | Story Valentino Ndaba | Photo Pierce van Heerden
Prof Brownhilder Neneh
Prof Brownhilder Neneh’s research paper was selected as Highly Commended in the 25th annual Emerald Literati Awards for Excellence.

Customer orientation is a firm strategic capability that enables businesses to identify opportunities that can be exploited to improve their performance outcomes. However, the gap between this capability and actual firm performance is quite wide when it comes to Small and Medium Enterprises (SMEs), possibly because of the limited resources to effectively utilise this capability. So what can be done to ensure that all businesses that have this capability benefit from it?

This is the question which a paper by Prof Brownhilder Neneh seeks to address. The article, titled Customer orientation and SME performance: the role of networking ties, was recently published in the African Journal of Economic and Management Studies. Both the theoretical weight and practical implications of the research led to the journal’s editorial team selecting the article as Highly Commended in the 2019 Emerald Literati Awards. 

Finding solutions to real-world problems 

Not only is Prof Neneh responsible for innovating the way she leads as the Head of the Business Management Department at the University of the Free State (UFS), but her goal is to also constantly impact the way problems are solved in the business world. “Growing up, I was always fascinated about entrepreneurial stories, how people start and grow their businesses. However, I later learned that businesses had a very high failure rate,” she says. 

“As such, given the significant role that entrepreneurship plays in economic growth and addressing socioeconomic issues in our societies, I became motivated to find evidence-based solutions that could be implemented by businesses to enhance their chances of success.”

Research goals

Prof Neneh says her outlook for the future is “to continue producing high-quality research that can make a meaningful impact in advancing both the theory and practice of entrepreneurship”.

Seeing that governments the world over are increasingly depending on entrepreneurship for economic growth and addressing most of the existing socioeconomic issues, evidence-based entrepreneurship is increasingly needed. For Prof Neneh, moving forward means continuing to channel focus in this area.

News Archive

Lecture honours one of SA’s greatest women leaders
2008-08-22

A member of the national executive committee of the ANC Women’s League, Yolanda Botha, has called on all South Africans to cherish the legacy of Charlotte Maxeke, one of South Africa’s greatest women leaders.

Ms Botha was delivering the first Charlotte Maxeke Memorial Lecture at the University of the Free State (UFS) in Bloemfontein last night, in honour of the pioneering role played by Maxeke in the struggle for human rights, democracy and freedom. The lecture series is a partnership between the Free State Provincial Government and the university.

She was born Charlotte Makgomo Manye on 7 April 1874 at Ramokgopa in the Polokwane district in Limpopo. In 1905 she graduated from the Wilberforce University in Ohio in the USA with a B.Sc. degree, making her the first black South African woman to graduate with a science degree.

She married the Rev. MM Maxeke, a prominent AME minister who had also been educated overseas, and together they collaborated on the compilation and publication of the first AME church hymn book in Xhosa.

Later she became a founder member and president of the Bantu Women’s League, forerunner of the ANC Women’s League. She was an early opponent of the pass laws for black women and an organiser of the anti-pass movement in Bloemfontein.

Charlotte Maxeke died in 1939. Two years later, an ANC conference held in Bloemfontein, passed a “resolution on the women’s section”.

Elaborating on the challenges that women still face, Ms Botha said poverty remains a challenge affecting the majority of women. She called on all women to unite and engage with government to develop a comprehensive strategy for food security and agricultural support programmes to eradicate poverty.

Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za

22 August 2008

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept