Latest News Archive

Please select Category, Year, and then Month to display items
Categories
UFS News Media Release Research
Years
2017 2018 2019 2020 2021 2022 2023 2024
Months
January February March April May June July August September October November December
Previous Archive
27 August 2019 | Story Valentino Ndaba | Photo Pierce van Heerden
Prof Brownhilder Neneh
Prof Brownhilder Neneh’s research paper was selected as Highly Commended in the 25th annual Emerald Literati Awards for Excellence.
Customer orientation is a firm strategic capability that enables businesses to identify opportunities that can be exploited to improve their performance outcomes. However, the gap between this capability and actual firm performance is quite wide when it comes to Small and Medium Enterprises (SMEs), possibly because of the limited resources to effectively utilise this capability. So what can be done to ensure that all businesses that have this capability benefit from it?

This is the question which a paper by Prof Brownhilder Neneh seeks to address. The article, titled Customer orientation and SME performance: the role of networking ties, was recently published in the African Journal of Economic and Management Studies. Both the theoretical weight and practical implications of the research led to the journal’s editorial team selecting the article as Highly Commended in the 2019 Emerald Literati Awards. 

Finding solutions to real-world problems 

Not only is Prof Neneh responsible for innovating the way she leads as the Head of the Business Management Department at the University of the Free State (UFS), but her goal is to also constantly impact the way problems are solved in the business world. “Growing up, I was always fascinated about entrepreneurial stories, how people start and grow their businesses. However, I later learned that businesses had a very high failure rate,” she says. 

“As such, given the significant role that entrepreneurship plays in economic growth and addressing socioeconomic issues in our societies, I became motivated to find evidence-based solutions that could be implemented by businesses to enhance their chances of success.”

Research goals

Prof Neneh says her outlook for the future is “to continue producing high-quality research that can make a meaningful impact in advancing both the theory and practice of entrepreneurship”.

Seeing that governments the world over are increasingly depending on entrepreneurship for economic growth and addressing most of the existing socioeconomic issues, evidence-based entrepreneurship is increasingly needed. For Prof Neneh, moving forward means continuing to channel focus in this area.

News Archive

UFS talks directly to South African ambassador to Japan
2011-03-16

Direct conversation between the UFS and the South African ambassador to Japan
Photo: Gerda-Marie Viviers

During a direct conversation with the South African ambassador to Japan, Mr Gert Grobler, today, the University of the Free State (UFS) expressed its compassion and solidarity with the people of Japan. The university also stated that it intended to support the country and its citizens in various ways.

This came after Japan was plunged into chaos the past week as a result of various earthquakes and consequential disasters. Mr Grobler, who participated in the conversation via Skype from Tokyo, welcomed this talk initiative initiated by Mr Rudi Buys, Dean: Student Affairs, and the Interim Student Committee (ISC). The talks formed part of a series of initiatives launched by students to promote solidarity with Japan, and which includes fund-raising projects and awareness campaigns.

Mr Grobler expressed his appreciation for the initiative: “The initiative by the UFS is greatly appreciated, and I shall do anything to promote partnerships between the UFS and Japan, particularly in collaboration with the ambassador for Japan in South Africa. The solidarity project is essential, because this is the worst crisis Japan has ever experienced in its history.”

In solidarity with Japan, the Student Committee envisages a mass march on Thursday, 17 March 2011 by means of which students will declare their unanimity with Japan and their support of human rights.

Prof. Jonathan Jansen, UFS Vice-Chancellor and Rector, also promised to send a message of support directly to the Japanese embassy in Pretoria, as well as extending a hand of support to Japanese universities in order to become part of discussions on how to render assistance, while making plans for students to visit the respective countries and share their experiences first-hand.

Mr Buys informed the ambassador that the university would support the rescue teams, which are departing for Japan in response to a request by Mr Grobler, by means of manpower.  In response to this, Mr Grobler, a Kovsie alumnus, welcomed this token of compassion and offer of assistance. “I am excited to see that South Africa cares so much for Japan.”
 

Media Release
15 March 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept