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#WomenofKovsies: Prof Neneh honoured in 2019 Emerald Literati Awards

27 August 2019 | Story Valentino Ndaba | Photo Pierce van Heerden

Prof Brownhilder Neneh’s research paper was selected as Highly Commended in the 25th annual Emerald Literati Awards for Excellence.

Customer orientation is a firm strategic capability that enables businesses to identify opportunities that can be exploited to improve their performance outcomes. However, the gap between this capability and actual firm performance is quite wide when it comes to Small and Medium Enterprises (SMEs), possibly because of the limited resources to effectively utilise this capability. So what can be done to ensure that all businesses that have this capability benefit from it?

This is the question which a paper by Prof Brownhilder Neneh seeks to address. The article, titled Customer orientation and SME performance: the role of networking ties, was recently published in the African Journal of Economic and Management Studies. Both the theoretical weight and practical implications of the research led to the journal’s editorial team selecting the article as Highly Commended in the 2019 Emerald Literati Awards.

Finding solutions to real-world problems

Not only is Prof Neneh responsible for innovating the way she leads as the Head of the Business Management Department at the University of the Free State (UFS), but her goal is to also constantly impact the way problems are solved in the business world. “Growing up, I was always fascinated about entrepreneurial stories, how people start and grow their businesses. However, I later learned that businesses had a very high failure rate,” she says.

“As such, given the significant role that entrepreneurship plays in economic growth and addressing socioeconomic issues in our societies, I became motivated to find evidence-based solutions that could be implemented by businesses to enhance their chances of success.”

Research goals

Prof Neneh says her outlook for the future is “to continue producing high-quality research that can make a meaningful impact in advancing both the theory and practice of entrepreneurship”.

Seeing that governments the world over are increasingly depending on entrepreneurship for economic growth and addressing most of the existing socioeconomic issues, evidence-based entrepreneurship is increasingly needed. For Prof Neneh, moving forward means continuing to channel focus in this area.

News Archive

Kovsies well represented in Cheetah rugby team

2006-10-10

Champions support champions. Sport stars from the University of the Free State (UFS) today pledged their support to the Cheetah team with their participation this weekend in the Currie Cup final. From the left are: Boy Soke (SA Cross Country Champion), Nicolaas le Roux (captain of the Shimla rugby team), prof Frederick Fourie (Rector and Vice-Chancellor), Ben Rheeder (Shimla hooker) and Charlene Hertzog (Captain of the Protea team and the UFS first netball team).

Kovsies well represented in Cheetah rugby team

Altogether 10 current and former Kovsies will most likely be included in the Cheetah team of 22 players that will compete for a place in the team that will play against the Blue Bulls on Vodacom Park in Bloemfontein in the final game of the Currie Cup.

“The University of the Free State (UFS) is proud of its rugby players and sees this milestone as another example of our commitment to maintaining quality sports performances,” said Prof Frederick Fourie, Rector and Vice-Chancellor of the UFS.

Prof Fourie said the UFS will stand solidly behind the Cheetahs this weekend so that the Currie Cup can stay in the Free State.

“It is not every day that we can boast with such a high representation in a provincial team. Each of these players has proven himself to be a true sportsman and some of them are also Springbok rugby players. This makes the honour even greater for the UFS,” said Prof Fourie.

The current and former Kovsies are Ollie le Roux (captain and loose head prop), Wian du Preez (loose head prop), Richardt Strauss (hooker), Jannie du Plessis (tight head prop), Noël Oelschig (scrumhalf), Michael Claassens (scrumhalf), Meyer Bosman (flyhalf), JW Jonker (center, back line), Philip Burger (flyhalf/back) and Jaco du Toit (hooker).
“Last year we honored two former Kovsies for their contribution to the success of the Cheetah team. Mr Naka Drotské, team manager of the Cheetahs, was appointed as Kovsie of the Year and Mr Harold Verster, President of the Free State Rugby Union, received the Cum Laude Award,” said Prof Fourie.

Media release
Issued by: Lacea Loader
Media Representative
Tel: (051) 401-2584
Cell: 083 645 2454
E-mail: loaderl.stg@mail.uovs.ac.za
12 October 2006

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