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22 August 2019 | Story Eugene Seegers
Simonè Nel (Read More)
“When looking at the simply amazing female leadership emerging at the UFS — academic as well as administrative — I see hope and growth,” says Simoné Nel, a member of the management team on the South Campus.

Simoné Nel heads up the Support Services division on the UFS South Campus. Despite challenges during her youth, she learnt the power of strong examples to look up to, and still lives by the mantra she learnt in primary school from her Drum Majorettes coach. She believes that inspiration can come from mundane sources, day-to-day conversations, or even her children; she is the mother of a 10-year-old son and a 7-year-old daughter. In fact, her best example of teamwork comes from her experiences as mother: “Just watch what happens when a mother is calling frantically for her child if he slips from her grip; EVERYONE helps to find him!”

Tell us about your childhood: What are some of the lessons you learned early on? 

Growing up in the Western Cape, I had a primary school teacher and coach who taught me the value of the saying: “It is not the hours you put in, but what you put into the hours.” I still live by this; trying to make the most of every hour. Both of my parents passed away at a fairly young age, which made this just so much more true. USE your given time and LIVE as much as possible! Take joy in as many experiences as possible – even if it is a seemingly negative experience.

What inspires you?

Intelligent conversations, great music, my daughter’s energy, family time, and compassion in action. Simoné says her definition of compassion in action is: People like the rest of us with full-time jobs, dedicating every little spare time to helping women/children/families in need or distress; friends involved with finding forever homes for abandoned pets; the regular guy in the street helping a child stand up after falling from the curb.

How do you envision the UFS of the future — especially with regard to women's issues? 

When looking at the simply amazing female leadership emerging at the UFS – academic as well as administrative — I see hope and growth. Just page through the latest issue of Dumela or browse our UFS website: These are strong women; not afraid of embracing who they are and with a need to rise up. I am part of an all-girls team at the South Campus (coincidentally!) and we support each other in every possible way. Whether I know them as Prof, Doc, Ma’am, Mom, Sister, Vriendin – they are all Wonder Women to me.

Tell us something no-one (or only a few people) know about you?

I am in love with (a very broad scope of) music, from Beethoven on full volume to some serious rock. Yes, I sing along to my heart’s content. I am also from Scottish decent and admire my cousins in full costume (kilt and all!).

What does ‘success’ mean to you?

My definition of success has certainly taken a 180-degree turn. When I was still a young student, I longed for academic success and to pursue my PhD studies as soon as possible. Now I am a mom and wife — first and foremost — and still working on my master’s degree. At the end of a fruitful day at the office, a glass of wine with my husband, and hugs, kisses, and laughs from my children, I’d say I had a most successful day.

What ‘words of wisdom’ do you always fall back on? 

I learnt this early on, but had it confirmed in JRR Tolkien’s The Fellowship of the Ring: There is always HOPE.

Lastly, my mom taught me this gem: ‘A little kindness goes a long way.’

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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