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02 December 2019 | Story Leonie Bolleurs | Photo Leonie Bolleurs
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Prof Koos Albertyn handing over a donation of eleven microscopes to Anzell Spelding, a teacher at Luckhoff Combined School.

With a donation of microscopes, the Department of Microbial, Biochemical and Food Biotechnology at the University of the Free State (UFS) recently contributed to better quality education for a group of 60 learners in the Life Sciences class at the Luckhoff Combined School.

Anzell Spelding, a teacher at the school – with a newly built science laboratory but little equipment – contacted the department a while ago to enquire whether they have any microscopes available to donate. As the department recently acquired a new set of microscopes for undergraduate teaching in the field of Microbiology, ten fully functional microscopes and two other microscopes (for parts) were donated to motivate the learners to choose science as a career.

“This donation puts scientific instruments in the hands of children at an early age, opening their eyes to the possibility of careers in science. Exposing learners to science at an early age can spark enthusiasm and a love of learning that might otherwise never appear,” said Koos Albertyn, Professor in the UFS Department of Microbial, Biochemical and Food Biotechnology.

“These microscopes will enable learners to look at specimens at a microscopic level and therefore access the wonders of natural science at the tiniest and most fascinating level,” he added. 

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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