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01 January 2020 | Story Eugene Seegers | Photo Kaleidoscope Studios | Sonia Small
Kaleidoscope - Dr Maria Madiope - New South Campus Principal
Dr Maria Madiope took over the reins of the UFS South Campus at the beginning of January 2020.

The Council of the University of the Free State (UFS) approved the appointment of Dr Maria ‘Marinkie’ Madiope as Principal of the South Campus for Open Distance Learning (ODL) during a meeting held on 20 September 2019. Dr Madiope took over the reins of the UFS South Campus at the beginning of January 2020.

Educator at heart

Educating and empowering others are key aspects of Dr Madiope's life. She has served as the Director for University Teaching and Learning at Unisa since 2015 and takes her role incredibly seriously, achieving a transformative curriculum at the colleges under her care since her appointment.

Dr Madiope holds a PhD in Education from Unisa, with a specialisation in Didactics; her next two degrees where completed at the then RAU, which is today known as the University of Johannesburg: a BEd in 1999, followed by an MEd in 2001, both specialising in Computer-based Instruction. She previously obtained her BA Ed in 1985 and a BEd in 1988 from the University of the North. Her initial training as a teacher was from the Hebron College of Education from 1980-81.

Dr Madiope is also the editor of the only journal in ODL, Progressio, since 2016. Her expertise in E-learning is another of her strong points. Together with her team, Dr Madiope designed and developed the first online course in Curriculum Transformation, which is being piloted at Unisa. Her work has been rewarded with awards such as the Unisa Gender Activism: Advocacy and Promotion of Women’s Rights 2013, Unisa Woman of the Year 2013, and Unisa Best Performer 2013.

Dr Madiope brings with her a wealth of experience to UFS and her vision is to increase access to a wider base of learners with potentially having more African learners enrolled. The first point of call would be to have more learners coming from Lesotho and then the rest of the SADEC region, having the UFS become a leading distance-learning university. One of the key projects that Dr Madiope wishes to tackle is early childhood development. “I believe in educating educators to ensure that they are best equipped to provide the latest and relevant Early childhood and development practices that are on par with the rest of the world,” she says.

Community leader

In addition to being an experienced educator and administrator, Dr Madiope is instrumental in community projects that lie close to her heart. Whether it is large-scale advocacy for women’s rights or her personal involvement in the supply of sanitary towels for schoolgirls as part of a programme to empower the girl child through exposing them to options, it is humbling to watch her compassion in action.

She further intends to strengthen the relationship of the university with TVET Colleges and community colleges by providing mutually beneficial programmes that will up-skill those colleagues by giving them an opportunity to work with experienced UFS staff members. She says, “Reaching out to colleagues in TVET and Community colleges will offer them the opportunity to advance their lecturing and learning programmes, which will only lead to benefiting their learners and South Africa as a whole.”

News Archive

UFS SIFE is the best in SA!
2004-07-09

The SIFE team celebrates their victory with Jack Shewmaker, founder of SIFE in 1975 and past-president of Walmart in the USA, and Moses Kgosana, Chairman of KPMG SA.

The Students in Free Enterprise (SIFE) team of the University of the Free State competed in the National SIFE championships on Thursday, June 17, 2004 at Ceasar’s Convention Centre in Johannesburg.

Strong competition was experienced from the other ten participant SA universities, e.g. the Universities of the Western Cape, Kwazulu-Natal, Cape Town and RAU, but die UFS SIFE team retained the national championship for the third year running.

The team will now represent South Africa and the University of the Free State in Barcelona, Spain at die SIFE World Cup. The competition will be held from 22 to 24 September 2004.

The presentation team members for the competition were Tsholofelo Tlhomelang, Imameleng Matete, Kenneth Lefa, Kabelo Lephaka, Nadia van Staden, Tshepo Mahloko (Multi-Media), Werner Schmidt (Faculty Advisor). Supporting the presentation team were Lineo Peete, Keketso Ntene, Ruth Morienyane, Motaung Mathaba, Tshireletso Seekoe, Peter Letsoalo, Obakeng Msuthwana, Tshepiso Lebentle, JC Langeveldt and Michelle Stanley.

SIFE is a world-wide non-profit organisation with the express aim of encouraging students to spread their business knowledge - gained in the classroom - to the community, to promote and expand the principles of free enterprise.( www.sife.org )

The criteria by which SIFE-projects are measured are the following:

• How free markets work in the global economy.
• How entrepreneurs succeed by identifying a market need and then profitably producing and marketing a product or service to fill that need.
• The personal entrepreneurial, communications, technology and financial management skills needed to successfully compete.
• Practicing business in an ethical and socially responsible manner that supports the principles of a market economy.
• Measuring the results of projects, utilizing mass media and the Internet, involving non-business majors and utilizing a Business Advisory Board, communicating the program through a written report and verbal presentation.

The UFS’ SIFE-team’s presentation complied with all the above mentioned criteria. SIFE UFS’ education drive stretched from primary school learners, to adults who had been working for thirty years – this diverse group was taught about the free market system and its value in the global village. Business ethics and basic business principles were communicated in a fun and interactive way to learners. High-level business advice was given to entrepreneurs who started new projects, e.g. a brick-maker, and marketing advice were given to existing businesses in need of expansion.

If you are interested in helping SIFE UFS achieve its goals, e-mail Werner Schmidt at
schmidtw.ekw@mail.uovs.ac.za or phone him at 051 – 401 3376.

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