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20 December 2019 | Story Igno van Niekerk | Photo Igno van Niekerk
Towers of Hope serves the needy

Picture a typical Free State winter’s night: Biting chills, blustery winds, and piercing cold. Now picture yourself outside, with the bare minimum of protection in the form of clothing or cover. For many in the city of Bloemfontein, this is their reality. This vulnerable community is the focus of service by the Towers of Hope congregation and foundation (ToH), which is housed on the historic grounds of the Tweetoringkerk (Two Towers Church) in the city centre. As their name suggests, this foundation provides an outlook for the future that uplifts the vulnerable, those who are in need of it most. Its vision? To transform communities from vulnerability to ability by helping them to realise their God-given dignity.

For seven years now, Towers of Hope has been providing both pastoral and practical help to the inner-city community of Bloemfontein for eleven years now, under the guidance of Rev De la Harpe le Roux. Their assistance programmes include a daily soup kitchen, Thessa Outreach for women who find themselves in difficult circumstances, the Proud Clean Bloemfontein job-preparation programme (sponsored by local businesses), support of elderly through needlework classes and monthly food packages, as well as partnerships with other trusts, NGOs, and sharing of resources with other non-profit organisations (NPOs).

Melissa Opperman, a second-year Theology student, often takes part in what is called the ‘Pastor’s Restaurant’ on a Thursday evening, as part of the Thessa Outreach. She says, “Here we provide the ladies working on the street with a nice cooked meal and occasionally medical services. We became so close with these ladies that they reach out to us and talk to us freely, even when we see them outside their usual environment; they gladly greet us and share their stories with us.” Melissa says this had a huge impact on her, both as a female student and as one studying Theology. She mentions that she has come to the realisation that women are often seen as inferior, but in this theological, pastoral space, there is equality. In addition, she notes: “Not only in this space are we equal; we as women are able to do anything if we put our minds to it. It is nice to hear how some of the ladies have stopped working at night and started developing their own skills. It just shows that a little hope can go a long way.”

In addition to sharing in a physical sense, there is also a sharing of knowledge. Students from the Department of Practical and Missional Theology in the UFS Faculty of Theology and Religion are given the opportunity to experience what is known in the field as ‘diaconia’: serving God by caring for one’s fellow creatures. Students are taught how to minister to those in the congregation and community, and especially to those in need. In this way, they are able to learn from the example of fine work being done here at ToH. Rev Le Roux says: “The whole exposure and engagement is aimed at taking the students out of their comfort zones of ‘nice urban middle and upper middle-class churches’, and guiding them to engage with the principles acquired through the lectures at the UFS, in the context of poverty.”

Naomi Smith, who works in the administrative office of ToH, says: “De la Harpe is the heart and compassion behind Towers of Hope. He is humble, but often reminds us that the purpose of the project is to be concerned about the person in front of you — that little face, their names, this individual.” She adds, “He constantly tells us to treat everyone here with love (especially the vulnerable), because they need it more than most.”

AJ’s story echoes many that come through the cramped office from which this entire non-profit operates: After decades as a homemaker and loyal wife, her husband left her and put her out on the street without a cent or other support. Rebecca de Wit, manager: operations, and Naomi Smith, office administrator, are not only compassionate to those who come knocking at ToH; they do their utmost to assist these desperately needful ones in some of the most basic ways: finding a place to stay, compiling and printing copies of their CVs, or finding someone’s qualification papers.Their drive and passion to make a difference embodies their organisation’s motto: Valuing the city, valuing the vulnerable, valuing empowerment.

The effect has been substantial: Based on ToH’s reputation, more than 600 people regularly turn up on 25 December for the annual Christmas dinner. This year will be the 12th such event, and it is also an occasion where the business community makes use of the opportunity to give back to Towers of Hope and the vulnerable ones served by these selfless workers and comforters. The meal ingredients are donated by local enterprises and prepared by volunteers from a number of Bloemfontein congregations, while practical gifts for needy children, women, and men are provided through corporate sponsorships.

News Archive

UFS departments receive recognition for quality work from MACE
2017-12-07


 Description: 2017 MACE winners Tags: 2017 MACE winners 

The team from the Department of Communication and Brand Management,
UFS Marketing and Institutional Advancement who received awards at the
2017 Annual National MACE Congress.
Photo: Supplied

The Departments of Communication and Brand Management, UFS Marketing, and Institutional Advancement collectively won 16 awards during the 2017 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Johannesburg on 30 November 2017.  

Shared experiences and best practices 
The awards ceremony is part of the MACE Annual National Congress, which took place from 29 November to 1 December 2017 at the Wits School of Governance. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices. This year’s programme included speakers such Basetsana Kumalo, CEO of Basetsana Woman Investment Holdings and a former Miss South Africa (1994), and first runner-up in the Miss World Pageant, Saint-Francis Tohlang, independent trend analyst and writer, Emma Sadleir, founder of the Digital Law Co and Leanne Manas, multiple award-winning TV presenter. 

Celebrating successes
Lacea Loader, Director of the Department of Communication and Brand Management at the University of the Free State, received an Award of Excellence Gold for the UFS Graduations Ceremonies Communication Strategy and an Award of Excellence for the UFS Rector’s inauguration and welcoming ceremonies. 

Mamosa Makaya, Deputy Director: Integrated Communication received two Merit Awards for, respectively, the Dumela newsletter and the Visitor’s Guide. Jóhann Thormählen, former employee in the department’s Internal Communication Unit, received an Award of Merit for the Wayde van Niekerk Campaign and an Award of Excellence Gold for the Student Newsletter. Thabo Kessah, also from Internal Communication, on the UFS Qwaqwa Campus, received an Award of Merit for the UFS Qwaqwa Campus Open Day video.  

"I am extremely proud of what we
have achieved this year and of
the quality and standard of the
work produced."

Martie Nortjé, Assistant Director of the Unit for Branding and Merchandise received an Award of Merit for KovsieGear Qwaqwa: Live the brand and set the trend. Leonie Bolleurs, Assistant Director of the Unit for Internal Communication received two Awards of Merit, for respectively, the UFS Schools Marketing Video and the UFS Corporate Profile and UFS Fingertips brochures. 

Ilze Bakkes from UFS Marketing received the Chairperson’s Award of Excellence for her entry, Top Achievers Early Bird Registration. The award is for the highest-scoring entry across all divisions. She also brought home the Award of Excellence Gold for Registration branding and communication – The Lighthouse Campaign, the Award of Excellence Gold for the Kick-Start Your “I-Want-To-B” Grade 9 Subject Choice Booklet and the Award of Excellence Gold for the Top Achievers Early Bird Registration project. Chantel Koller, also from UFS Marketing, received an Award of Merit for her Star of Stars Competition entry. 

The Institutional Advancement (IA): Alumni event planning committee received an Award of Excellence Gold for their entry: Chancellor’s Distinguished Alumni Awards Dinner. The committee consisted of Helen Namponya, Ntokozo Nkabinde, Tertia de Bruin, Nhlanhla Modzanane, and Elmada Kemp.

IABC Africa Award
“This is the second year in a row that the department has received so many accolades from its peers at MACE. I am extremely proud of what we have achieved this year and of the quality and standard of the work produced. The fact that we were also again acknowledged by the Africa Chapter of the International Association of Business Communicators (IABC) is also commendable,” said Loader. She is also the National Chairperson of MACE. 

Earlier this year, the Department of Communication and Brand Management received an IABC Africa Award of Excellence for the UFS 2017 Winter Graduation Ceremonies Communication Strategy from the International Association for Business Communicators (IABC). Loader collected the award during the Silver Quill Awards ceremony on 3 November 2017 in Cape Town.

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