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UFS wins big at 2019 IABC and MACE awards ceremonies

12 December 2019 | Story Amanda Tongha | Photo MACE

MACE read more — Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year.

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete.

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.

Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue.

Student Recruitment content

Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight.

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand.

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process.

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards.

News Archive

Year-long programme to celebrate the story of life and survival

2009-02-13

At the launch of the UFS's year-long programme to celebrate the story of life and survival were, from the left: Prof. Schalk Louw, Department of Zoology and Entomology, Prof. Jo van As, Department of Zoology and Entomology, Prof. Maitland Seaman, Centre for Environmental Management, and Prof. Matie Hoffman, Department of Physics. All four are associated with the UFS.
Photo: Hannes Pieterse

A year-long programme to celebrate the 200th anniversary of the birth of Charles Darwin and the 150th anniversary of the publication of his scientifically important book “The Origin of Species” was launched yesterday (the birth date of Darwin) by the University of the Free State (UFS) on its Main Campus in Bloemfontein.

The UFS is the only university in the country that is presenting such an extensive programme on life and survival. Yesterday’s launch programme entailed a portrayal of the life of Darwin and a presentation on what nature tells us about cosmic history. It was the start of a year-long lecture programme in which various departments at the UFS will take part.

“The lecture programme, called “The story of life and survival”, forms a cycle of the progress of man and does not only focus on Darwin. The programme aims to portray the influence of Darwin’s theory of evolution on a wide range of disciplines. We see this as a good opportunity to promote science in its broadest context,” says Prof. Jo Van As, head of the Department of Zoology and Entomology at the UFS.

The lecture programme will include topics such as the geological evolution of our planet, extinction, Darwinian agriculture, the road to civilisation, the proliferation of technology and communication, human demography and the human impact on the environment. It will be concluded in February 2010 with a lecture on the future of evolution.

The programme is spearheaded by the Department of Zoology and Entomology at the UFS, in conjunction with the National Museum and the Central University of Technology.

“Today evolution is no longer considered to be a theory and is widely accepted by most serious scientists as the process responsible for the diversity of life on our planet,” says Prof. Van As.

Complete programme:

26 February 2009: The geological evolution of our planet
13 March 2009: Origin of life, prokaryotes and eukaryotes
24 March 2009: Extinction
16 April 2009: Evolution and biodiversity of plants
30 April 2009: Evolution and biodiversity of animals
14 May 2009: The mechanisms of evolution: Heredity and Natural Selection
28 May 2009: Origin of humankind
4 June 2009: Darwinian agriculture
30 July 2009: Road to civilisation
6 August 2009: Human demography
20 August 2009: Proliferation of technology and communication
10 September 2009: Human impact: On the environment
8 October 2009: Human impact: Resistance, ectoparasites, HIV/Aids, antibiotics
22 October 2009: How to care for the world
12 February 2009: The future of evolution

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
13 February 2009

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