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12 December 2019 | Story Amanda Tongha | Photo MACE
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Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year. 

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete. 

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.


Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.  

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue. 

Student Recruitment content
Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight. 

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand. 

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”  

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process. 

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards. 

News Archive

Head of SA Witness Protection Programme pays UFS a visit
2010-05-04

 
Receiving the Head of the South African Witness Protection Programme are, in front: Prof. Hennie Oosthuizen, Head of the Department of Criminal and Medical Law at the UFS; back: Adv. Beatri Kruger from the UFS Unit for Children’s Rights, Ms Lani Opperman, Member of the Free State Human Trafficking Forum (FHF), Adv. John Welch, Head of the Witness Protection Programme in South Africa; and Lene van Zyl, a LLM student at the UFS who is doing her thesis on human trafficking in body parts.
Photo: Leonie Bolleurs


Recently Adv. Beatri Kruger from the Unit for Children’s Rights in the Faculty of Law at the University of the Free State (UFS) invited Adv. John Welch, Head of the Witness Protection Programme in South Africa, to address the Free State Human Trafficking Forum (FHF) on the safe-keeping of victims who are witnesses against human traffickers.

Human trafficking is prevalent in the Free State, especially in Bloemfontein. The Unit for Children’s Rights is one of the founding members of the FHF that was established to take action against and fight the disturbing reality of human trafficking more efficiently.

According to Adv. Kruger the FHF identified the problem of trafficked witnesses being threatened by human trafficker syndicates.

Adv. Welch made some suggestions with regard to the safe-keeping of trafficked victims. He also, with some of the forum members, paid a visit to the areas in Bloemfontein where human trafficking is prevalent as well as to the local shelter for trafficked victims.

Adv. Welch undertook to join forces with the FHF in assisting trafficked victims and the local Witness Protection Programme Office is now a member of the forum.

Since December 2009 members of the FHF managed to disrupt the work of the human trafficking syndicates. “The traffickers have not stopped this inhumane practice but there are indications that they have moved to other buildings in the inner city and even to houses in the suburbs. It was reported to the forum that approximately 27 males suspected of being involved in human trafficking had been arrested, and since they are illegal in the country, they were deported to their countries of origin,” said Adv. Kruger.

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