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12 December 2019 | Story Amanda Tongha | Photo MACE
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Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year. 

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete. 

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.


Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.  

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue. 

Student Recruitment content
Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight. 

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand. 

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”  

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process. 

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards. 

News Archive

UFS appoints top academic
2010-05-13

 
Prof. Kwandiwe Kondlo


The University of the Free State (UFS) has acquired the services of a well-known political analyst, Prof. Kwandiwe Kondlo, as a Senior Professor in the university’s Centre for Africa Studies (CAS).

Prof. Kondlo, who worked for the Human Sciences Research Council (HSRC) prior to this permanent appointment, is an accomplished researcher and a well-heeled scholar in issues of transitional democracies, governance and social justice.

“I joined this university particularly because of its difficult history and what I have observed to be a sincere orientation to transform,” he said.

“I think that under the leadership of Prof. Jonathan Jansen (Rector and Vice-Chancellor of the UFS) and his team we are going to see a very interesting rebirth of the University of the Free State. And some of us who believe in ideas of reconciliation in negotiated democracies as part of nation formation actually feel we should throw the best we have into the transformation process and support this great guy.”

“I see my appointment as part of the excellence aspect of the transformation journey because the UFS, even though it does good work in certain areas, is not highly rated in terms of academic excellence and publications. That is why I was glad to be appointed to make a humble contribution,” he said.

“I think it is going to be useful to the UFS to have more people of high academic standing because the idea to improve scholarship is very central and of course shifts the focus to scholarly discourse. Let scholarly excellence reclaim the centre of the debate as the leadership deal with legacy issues and genuine transformation.”

“Let us see academics from this institution stand up to articulate key issues that are relevant to state formations and transformation in the country. Let us debate our role as academics in supporting the consolidation of our young democracy”

Prof. Kondlo sees his key role within the CAS as improving research output.

“In other words, I see myself as leading the way in the generation of journal articles, books and also national and international seminars,” he explained.

He said a lot of work still needed to be done, though, to profile the CAS nationally and on the continent as it was still a new initiative and thus relatively unknown.

“We will need to be very innovative in terms of research initiatives and identification of research associates in order to profile the work of the Centre,” he said.

“I think the UFS will claim its seat in the greater African academic family by virtue of the quality of its products. We do not want to re-invent the wheel; we want to come up with products that are unique and in that way help this university to claim its rightful position within the greater African academic family.”

Prof. Kondlo has also worked for, amongst others, the Department of Land Affairs, the National Prosecuting Authority and the South African Chamber of Commerce, as well as being involved with the Truth and Reconciliation Commission.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
13 May 2010
 

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