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UFS wins big at 2019 IABC and MACE awards ceremonies

12 December 2019 | Story Amanda Tongha | Photo MACE

MACE read more — Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year.

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete.

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.

Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue.

Student Recruitment content

Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight.

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand.

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process.

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards.

News Archive

HEDSA discusses better services for students with disabilities

2010-09-30

At the gala dinner were, from the left: Anlia Pretorius, Chairperson of HEDSA and Head of the Disability Unit at the University of the Witwatersrand; Dr Blade Nzimande, Minister of Higher Education and Training; Ms Hetsie Veitch, Head of the Unit for Students with Disabilities at the UFS; and Prof. Niel Viljoen, Vice-Rector: Operations at the UFS.
Photo: Leonie Bolleurs

The first ever General Meeting of the Higher Education Disability Services Association (HEDSA) was held on the Main Campus of the University of the Free State (UFS) in Bloemfontein this week. HEDSA is a newly constituted body that represents the Disability Units from the various universities across the country.

The UFS is a member of HEDSA, which aims to work together to promote equal opportunities for students with disabilities in terms of access, participation and success in Higher Education.

The General Meeting forms part of the launching symposium with the theme: New Beginnings and New Directions. The symposium, attended by 15 higher education institutions in South Africa, served as a platform to explore innovative approaches to assist in improving services for students with disabilities.

Dr Blade Nzimande, Minister of Higher Education and Training, was one of the speakers at the gala dinner of this prestigious event. He said that there is still a lot of work to do to overcome discrimination against students as well as staff members with disabilities at higher education institutions. Minister Nzimande quoted from the Soudien report, a government-commissioned report that brought to light discrimination – especially racism and sexism – still endemic at South African universities. “Victims, in this instance referring to students and staff with disabilities, are denied the opportunity – either through a lack of access to opportunities or due to outright discrimination – to realise their full potential. In the process, the country is robbed of valuable but untapped human resources. Higher education institutions cause incalculable damage to South African society by failing to deal boldly with these issues. Where institutions have indeed taken action, the benefits to individuals, to the different social groups in the country, as well as to the institutions themselves, have been major.”

He stated that he believed that HEDSA as well as the symposium could play a vital role that would assist in this process.

Ms Hetsie Veitch, Head of the Unit for Students with Disabilities at the UFS, was elected as treasurer of this body for the following two years. Johnny Mokoka will represent the UFS in HEDSA’s National Student Organisation for Students with Disabilities that was established during the symposium this week.

Media Release
Issued by: Leonie Bolleurs
Strategic Communication
Tel: 051 401 2707
Sel: 0836455853
Email: bolleursl@ufs.ac.za
30 September 2010

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