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UFS wins big at 2019 IABC and MACE awards ceremonies

12 December 2019 | Story Amanda Tongha | Photo MACE

MACE read more — Staff members from the Department of Communication and Marketing celebrating their MACE Excellence Awards.

The Department of Communication and Marketing again received national and international recognition for its communication and awareness campaigns this year.

On 28 November 2019, the department made a big splash at the national Marketing, Advancement, and Communication in Education (MACE) 2019 Excellence Awards, winning multiple awards for its work in communication and marketing. Scooping up five awards, the department earned accolades for the communication campaign on the MT Steyn statue review process, the Kovsie App, and awareness campaigns for gender-based violence and the Kovsies Multilingual Mokete.

This comes on top of the two awards the department won at the International Association of Business Communicators (IABC) Africa Silver Quill Awards during an awards ceremony presented in Centurion, Gauteng, on 16 October 2019. During this event, the department was also acknowledged with an Excellence Award for the Kovsie App communication campaign and a Merit Award for the communication campaign on the MT Steyn statue review process.

Celebrating the best in marketing, advancement, and communication

Hosted annually, the MACE Excellence Awards recognise and celebrate the excellence of specialists and practitioners in marketing, advancement, and communication in the higher-education sector. MACE plays a vital role in adding value to practitioners through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

At the 2018 MACE Excellence Awards, the Department of Communication and Marketing received the prestigious Severus Cerff Award, presented to a higher-education institution that consistently excels in the fields of marketing and communication. The department also brought back six other awards, including three gold awards, which are awarded to the highest-scoring entries in the 30 categories evaluated. These ranged from brand-building campaigns to print publications; website to social media, assessed by marketing and communication professionals in the higher-education and private sectors.

Continuing its winning streak at the 2019 MACE Excellence Awards held in Port Elizabeth from 27 to 28 November 2019, the Department of Communication and Marketing was singled out for keeping stakeholders informed on the MT Steyn statue review process. For this, the department received the prestigious Business Issue Special Award, presented to an entry that successfully addressed a critical business issue.

Student Recruitment content

Staff members from the Department of Student Recruitment Services celebrating their MACE Excellence Awards

Being recognised nationally and internationally

Adding to the UFS tally, the Department of Student Recruitment Services was also recognised at the 2019 MACE Excellence Awards for its communication campaigns to market the university. The department won three awards, one gold (for the School Anthem – Petunia Secondary School campaign) and two bronze awards for the Light the fire – Grade 9 school subject choice intervention and Re-engineering of the UFS Undergraduate Prospectus 2020 campaigns, bringing the number of UFS MACE Excellence Awards for this year to eight.

Lacea Loader, Director: Communication and Marketing, who accepted the Business Issue Special Award on behalf of the University of the Free State (UFS), says the recognition affirms the role the department plays in building and promoting the UFS brand.

“I am immensely proud of the national and international recognition the Department of Communication and Marketing received for its work this year. Being recognised by our peers for quality and innovative work is most rewarding and it demonstrates the dedication and commitment of a highly innovative and creative team.”

The awards won by the Department of Communication and Marketing included three gold awards for the communication campaign on the MT Steyn statue review process, Gender-based violence Awareness Campaign, and Kovsies Multilingual Mokete Communication Campaign; a silver award for the KovsieApp Communication Campaign; and the Business Issue Special Award for the Communication Campaign on the MT Steyn statue review process.

- A record number of 202 entries from 15 institutions were evaluated in the 2019 MACE Excellence Awards.

News Archive

Standing ovation for the UFS Camerata in St Petersburg, Russia

2013-11-26

Jan Moritz Onken conducting the Camerata during their performance at the 13th International Conservatoire in St Petersburg, Russia.

The OSM CAMERATA (OSMC), flagship ensemble of the University of the Free State’s Odeion School of Music, received a standing ovation during a gala concert at the 13th International Conservatoire Festival presented on 7 November 2013 in the Glazunov Hall under the baton of Maestro Jan Moritz Onken.

The International Conservatory Festival was founded in 2001 by the St Petersburg Rimsky Korsakov Conservatory and has since then become an annual highlight on the concert calendar of St Petersburg.

For the last thirteen years, the festival has developed as a centre of excellence for artists, lecturers, and music experts who represent higher institutions of music from almost every continent. This forum has introduced more than 200 conservatories internationally, and literally produced hundreds of concerts, master’s classes and lectures. Internationally-acclaimed musicians such as Yuri Temirkanov, Rodion Shchedrin, Saulius Sondeckis, Krzysztof Penderecki, Valery Gergiev, Vasily Sinaisky and Semyon Bychkov, as well as young talented performers on the brink of their international careers, have participated in the festival over the years.

The OSMC presented the artistic director of the festival, Prof Lydia Volcheck, with audio-visual material as an audition and received a formal invitation from Prof Mikhail Gantvarg, Rector of the St Petersburg Rimsky Korsakov Conservatoire, in May 2013. Jan Moritz Onken (who was appointed as the OSMC chief conductor and artistic director for 2012) prepared the ensemble with vigour and discipline. Experienced international OSM alumni and several young international professionals served as mentors throughout the year preceding the event.

The OSMC gave two recitals during the festival – a gala performance in the Glazunov Hall, as well as a concert in the St Petersburg White Hall. For the first concert on 7 November (entitled FOUR CONTINENTS FESTIVAL), the OSMC shared the stage with a piano duo from the Karol Szymanowski Academy of Music (Katowice, Poland), the String Quartet of the Colburn Conservatory of Music (Los Angeles, USA), as well as an ensemble of Japanese Traditional Instruments from the Tokyo University of the Arts (Japan).

After the last reverberating notes of the performance of the Phantom Waltz (a work commissioned by the OSM from the South African composer Hendrik Hofmeyr), a thunderous applause and shouts of bravo exploded! The OSMC responded spontaneously with a kwela improvisation as an encore.

Dagbreek broadcast: http://bit.ly/1evTgR3

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