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27 December 2019 | Story Dr Cindé Greyling | Photo Supplied
When academics and economics meet

KovsieInnovation at the UFS is bridging the gap between industry and academics with a powerful force. For too long, research remained an academic pursuit, with many innovative ideas stuck between the pages of a thesis – only to come alive during exclusive, short-lived conference proceeds.


KovsieInnovation

Recently, Gerard Verhoef, Director in the Directorate: Research Development (DRD), and his team from KovsieInnovation finalised their Innovation and Commercialisation Strategy in order to create a structured pathway for good ideas. The primary objective of KovsieInnovation – the UFS Innovation and Entrepreneurship Office – is to achieve sustainable growth in third-stream income from innovative research activities stemming from the UFS. “Potential successful ideas must be feasible, viable, and sustainable, and we formulated an eight-step plan to facilitate this,” Verhoef explains. Ultimately, the DRD wants to attract new and continuous research as a renowned academic knowledge partner that can foster, drive, and successfully commercialise innovative research activities; and in doing so, foster an entrepreneurial culture at the UFS.


Liquid Culture

One such success story is the development of Liquid Culture into a business of choice, supplying liquid yeast to breweries and bakeries. Christopher Rothmann and Dr Errol Cason are the driving forces behind this company that produces their sought-after and stable yeast product in the Department of Microbiology, Biochemistry and Food Biotechnology at the UFS. With world-class equipment and laboratories, they house one of the largest yeast-culture collections in the world.

Both Rothman and Dr Cason were home brewers for many years before starting to produce commercial batches. They believe it would not have been possible without the help of KovsieInnovation. This project was also one of the finalists in the National Entrepreneurship Intervarsity.


Christo Strydom Nutrition (CSN)

Another innovative way in which the UFS generates third-stream income via the DRD, is by partnering with already successful commercial products. One such example is the recent successful royalty agreement with CSN. With this transaction, the university unlocked its brand potential to the benefit of both the industry partner and the UFS. Quality assurance remains the key success factor for deals like this.

News Archive

Study shows that even cheating monkeys alter their behaviour to avoid detection and punishment
2013-03-12

 

Dr Le Roux sharing a moment with the geladas (Theropithecus gelada).
Photo: Supplied
11 March 2013

A recent article headed by Dr Aliza le Roux from the University of the Free State Qwaqwa Campus’ Department of Zoology and Entomology, asserts that cheating and deception is not only a human phenomenon - it is also found in non-human animals.

“Our specific study investigated cheating and punishment in geladas. While human beings are known to deceive one another, and punish cheaters that get caught, it is actually very rare to find proof of this kind of behaviour in non-human animals,” said Dr Le Roux.

“We don't know if this is because humans are uniquely deceitful, or if it is just that animals deal with cheating differently. Our study was therefore the first to demonstrate that gelada males and females try to deceive their partners when they are cheating on them. This means they try to hide their unfaithful behaviour.” This is therefore the first investigation to document tactical deception in primates living in a natural environment.

“We also showed that the cuckolded males then punish the cheaters, but could not determine if the punishment actually caused cheaters to stop cheating,” said Dr Le Roux.

This on-going and long-term study continues to observe the population of wild geladas in the Simien Mountains National Park in Ethiopia. The study investigates primate hormones, cognition, genetics, social behaviour and conservation, and is done in collaboration with the Universities of Michigan and Pennsylvania.

The full version of the article can be accessed on (http://www.nature.com/ncomms/journal/v4/n2/full/ncomms2468.html).


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