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22 July 2019 | Story Zama Feni | Photo Rene Jansen
UFS Mandela Day
Students from the UFS Faculty of Health Sciences cutting grass and planting trees at the Badernhorst Street entrance to the Bloemfontein Campus

On Nelson Mandela International Day, groups of staff from the University of the Free State (UFS) reached out to the needy, devoting a little of their time to make a difference in the community; this was in reaction to the national call to participate in charitable activities on the day.

This year is the tenth anniversary of Nelson Mandela International Day, when people are encouraged to spend at least 67 minutes of their time in commemoration of the birthday of the late struggle icon and former president of the Republic of South Africa, Nelson Mandela; however, the goodwill efforts of UFS staff went far beyond the required time.

Psychology Student Association encourages civic responsibility 

The Faculty of the Humanities celebrated Mandela Day with the Psychology Student Association (PSA) at the Rag Farm on the Bloemfontein Campus of the University of the Free State on 19 July 2019. The students were provided an opportunity to better themselves and to get information on opportunities awaiting them as Psychology graduates. Mabatho Ntsieng, Community Engagement Officer, encouraged students to continue to be of service to the community of Bloemfontein. “Community engagement is not just about improving your CV or bettering your chances to be accepted into the Psychology master’s programme,” she said.

Students were encouraged to regularly reflect on aspects that will enable personal growth and will help to understand the benefits of community engagement. The faculty prides itself in producing graduates who understand their civic responsibility. Empathy, knowledge, and involvement are the three values promoted in the PSA; these values assist in developing well-rounded individuals.

Dr Molelekoa Kometsi, Lecturer in the Department of Psychology, and Kaylene Pillay, a student in the master’s programme, were invited as guest speakers. The UFS Careers Office was invited to explain to students the changes that are already happening in the world of work, and how to upskill and reskill themselves in order to stay more relevant in the ever-changing world.

Blankets for hospital patients

Chants of joy reverberated through the passages of the Pelonomi Hospital yesterday as the Friends of Pelonomi team, led by the UFS Head of the School of Clinical Medicine, Prof Nathaniel Mofolo, handed over 41 blankets to the Pelonomi Hospital’s postnatal ward. 

Operational Manager for Maternity at the hospital, Tseleng Kodisang, was grateful to the university team for lending a helping hand to the hospital.

“We sometimes get women who need maternity assistance at our hospital, and they come with bare hands – I mean with literally nothing, so these blankets will help in such cases,” she said. 

Prof Mofolo thanked all those who made donations.

“This is the start, not the end,” he promised.

UFS students give pavement a facelift

A stretch of pavement of a little more than 100 metres in front of the UFS’ Gate 2 looks much better now after students from the university’s Faculty of Health Sciences gave it a bit of a face-lift in celebration of Nelson Mandela International Day.

The pavement in front of the Free State Provincial Archives is now neatly trimmed and boasts some succulents in brightly coloured tyres, surrounded by concrete stones.

Coordinator of this programme, Ms Ronelle Jansen, said: “We hope that all the efforts we have made here will help to change the look of this entrance.” 

Head of the Free State Provincial Archives, Tshitso Challa, and his team also assisted the university team with cutting grass and cleaning the pavement.

“We thank the university for initiating this. It is a reflection of partnership. We, as the staff, decided not to sit and watch, but to join and contribute as well,” he said.

Knitting to keep children warm

Eugene Seegers reports that staff members linked to the research division on the South Campus for Open Distance Learning, took to needles and wool for the Masikhule NGO's 67 Minutes for Mandela Day project, Cast on 4 Kids

They have been knitting many multi-coloured squares over the past year. These will be sewn into blankets to keep children, who attend the early childhood development centres (such as crèches) in impoverished communities, warm.

One of the members of the South Campus knitting group, Nelia Oosthuysen, said, “We hope to expand the project and involve more colleagues on campus in the coming year.” 

She added that some of the gentlemen on the South Campus are already part of the knitting crew, while others have intrepidly ventured into uncharted waters and learnt basic knitting techniques. 
“This is not only a community-service project, but also a very effective destressing method,” said Oosthuysen.

Encouraging a culture of learning

Eloise Calitz reports that fourteen UFS Library staff members spent their 67 minutes at the local Botlehadi Primary School, where they cleaned the library space, classified books, and trained two teachers and 18 learners in library administration. The purpose was to encourage the 400 learners at the school to develop a culture of reading.

During the handover, Library Director Betsy Eister, said, “Teachers should lead by example by also reading and using the library. By doing that, the learners will follow, and we will indeed achieve the dream of a reading nation.”

FARMOVS reaches out to animal shelter 

Staff members from the FARMOVS Clinical Research Facility spent the morning of Mandela Day at the New Beginnings Animal Rescue Centre, where they dropped off donations and helped to exercise and groom destitute animals.

“It was a great experience for all of us,” says Lee-Anne Reineke of the FARMOVS Social Committee. “Our staff really opened their hearts for this wonderful organisation that does such valuable work, not only in aid of animal welfare, but also reaching out to needy people in the vicinity. We managed to donate a large amount of money as well as a lot of food, blankets, toys, collars, and gift packs for the children.”


News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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