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19 July 2019 | Story Valentino Ndaba | Photo Charl Devenish
MEC for Education, Dr Tate Makgoe, presents an award to Khesa Maphakiso from Beacon High School at the ceremony.
MEC for Education, Dr Tate Makgoe, presents an award to Khesa Maphakiso from Beacon High School at the ceremony.

Projections indicate that by 2020 about 80% of all jobs will require some level of competency in Science, Technology, Engineering and Mathematics (STEM). Also, given the rising unemployment rate and the subsequent demand for entrepreneurial skills in the past few years, STEM education has become a priority for South Africa.

A step in the right direction

Equipping young people to be efficient in the world of work and business is a major driver behind the country’s education system. The MEC for Education in the Free State reiterated the importance of STEM subjects. Dr Tate Makgoe addressed about 200 top-performing Grade 12 learners from quintile 1-3 schools in the province who were attending the South African Institute for Chartered Accountants (SAICA) maths camp.

Making mathematics fashionable

The week-long camp recently closed with an awards ceremony which was held on the Bloemfontein Campus of the University of the Free State (UFS). Nine of the creams of the crop of matric learners were honoured for their achievements in mathematics, physical science, and accounting.

Zinhle Gumbi, from Morena Mokopela Secondary School, one of the three Mathematics Top Achiever award recipients has become more determined to choose a maths-related profession. “I have told myself that any career I follow must include maths. Dr Tate Makgoe said we must prove to people that the black child can do it.”

Emerging as one of the Accounting Top Achievers was Albert Ramatsekane from Tsoseletso Secondary School who intends to pursue a Chartered Accountant (CA) qualification. “The camp has boosted my confidence. Now I can choose the CA stream without thinking twice.” 

Sowing the seed and reaping the fruits

Accounting lecturer Mojalefa Mosala was satisfied with the results of the camp. “I am happy to see many familiar faces in my classes who have attended previous camps. It means we’re doing something right.”

Mosala, a former assistant camp organiser, has confidence in the project as it “affords a rare opportunity to learners who have not been exposed to information, the higher learning environment, study skills and motivational figures to experience all of these”. 
Kovsies prides itself in partnering with industry stakeholders to build the future of the country, one maths camp at a time.



News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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