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19 July 2019 | Story Valentino Ndaba | Photo Charl Devenish
MEC for Education, Dr Tate Makgoe, presents an award to Khesa Maphakiso from Beacon High School at the ceremony.
MEC for Education, Dr Tate Makgoe, presents an award to Khesa Maphakiso from Beacon High School at the ceremony.

Projections indicate that by 2020 about 80% of all jobs will require some level of competency in Science, Technology, Engineering and Mathematics (STEM). Also, given the rising unemployment rate and the subsequent demand for entrepreneurial skills in the past few years, STEM education has become a priority for South Africa.

A step in the right direction

Equipping young people to be efficient in the world of work and business is a major driver behind the country’s education system. The MEC for Education in the Free State reiterated the importance of STEM subjects. Dr Tate Makgoe addressed about 200 top-performing Grade 12 learners from quintile 1-3 schools in the province who were attending the South African Institute for Chartered Accountants (SAICA) maths camp.

Making mathematics fashionable

The week-long camp recently closed with an awards ceremony which was held on the Bloemfontein Campus of the University of the Free State (UFS). Nine of the creams of the crop of matric learners were honoured for their achievements in mathematics, physical science, and accounting.

Zinhle Gumbi, from Morena Mokopela Secondary School, one of the three Mathematics Top Achiever award recipients has become more determined to choose a maths-related profession. “I have told myself that any career I follow must include maths. Dr Tate Makgoe said we must prove to people that the black child can do it.”

Emerging as one of the Accounting Top Achievers was Albert Ramatsekane from Tsoseletso Secondary School who intends to pursue a Chartered Accountant (CA) qualification. “The camp has boosted my confidence. Now I can choose the CA stream without thinking twice.” 

Sowing the seed and reaping the fruits

Accounting lecturer Mojalefa Mosala was satisfied with the results of the camp. “I am happy to see many familiar faces in my classes who have attended previous camps. It means we’re doing something right.”

Mosala, a former assistant camp organiser, has confidence in the project as it “affords a rare opportunity to learners who have not been exposed to information, the higher learning environment, study skills and motivational figures to experience all of these”. 
Kovsies prides itself in partnering with industry stakeholders to build the future of the country, one maths camp at a time.



News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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