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02 July 2019
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Story Eloise Calitz
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Photo Keagan Nkwaira
Audience members listening attentively to the presentations at the Entrepreneurship Inter-varsity on the Bloemfontein Campus.
The UFS continuously creates opportunities for students to develop and explore platforms where they can showcase their talents and share their innovative concepts. In the light of this, it is important for the institution to become a preferred academic knowledge partner that can conceptualise, develop, and successfully commercialise research activities, and through this foster an innovative and entrepreneurial culture that aligns to its Integrated Transformation Plan.
This is why opportunities such as the Entrepreneurship Intervarsity Competition are so important, since it encourages students to demonstrate their entrepreneurial talent, and through this connect with investors and industry leaders to start up a business.
The competition
Student entrepreneurs across the 26 public universities in South Africa were invited to submit their innovative ideas as part of a competition supported by Entrepreneurship Development in Higher Education (EDHE), in collaboration with the Allan Gray Orbis Foundation. The opportunities created through this initiative are twofold:
1. For student entrepreneurs to present their innovative ideas and businesses.
2. For universities to demonstrate their entrepreneurial talent and the ways in which they support and grow the next generation of business leaders.
The competition takes place in five stages. The process started with each student submitting their short videos and applications on the official competition site. Each institution also had the opportunity to select student entrepreneurs to take part in the competition. Fifteen students pitched their ideas during internal rounds at the UFS on 30 May 2019. Of these students, four were selected to represent the UFS at the regional rounds of the Entrepreneurship Intervarsity, where the finalists will be chosen.
The students were judged in four categories:
• Category 1: Innovative Ideas
• Category 2: Tech Businesses (existing businesses, formal or informal, undergrad or postgrad)
• Category 3: Social Impact Businesses (existing businesses, formal or informal, undergrad or postgrad)
• Category 4: General (existing businesses, formal or informal, undergrad or postgrad)
The following UFS entrants were selected to take part in the regional finals:
• Christopher Rothman for his liquid yeast culture that can be used in the fermentation of beer.
• Driaan-Lou Kemp for his patented water-saving device.
• Grace Mthembu for her electricity-saving system.
• Martin Clarke for his idea to use drone technology for the mining industry
Recognition from the United Nations and MACE
2013-11-22
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The University of the Free State received Excellence and Merit awards for its communication and marketing projects.
From the left is Leatitia Pienaar, editor of Bult magazine, Lacea Loader, Director Strategic Communication, Leonie Bolleurs, editor of Dumela and Ilze Bakkes, UFS Marketer: Publications and Broadcast.
Photo: Sonia Small |
The University of the Free State (UFS) was this week recognised by the United Nations (UN), as well as the national association for Marketing, Advancement and Communication in Education (MACE), for its communication and marketing publications and campaigns.
The UFS was named by representatives of the UN to receive a special United Nations Award for a leadership communication campaign called ‘Talk to me’. The award, which forms part of the Golden Awards of the International Public Relations Association (IPRA), is made annually to the campaign that best supports human development in line with the UN objectives.
The UFS also received seven awards from MACE during the Higher and Further Education Excellence Awards. The ‘Talk to me’ campaign was awarded an Excellence Award in the category integrated campaigns and projects; a television campaign on DSTV received an Excellence Award in the broadcasting category. The campaign also received an award as the overall winner in this category. The magazine Bult received a special Excellence Award in the category external publications (as the publication with the highest marks in the history of this award ceremony); the staff newsletter Dumela and a set of student recruitment publications each received a Merit Award in the categories internal newsletters and special publications respectively; and the Open Day campaign received a Merit Award in the category integrated campaigns and projects.
The Excellence Awards form part of the 2013 national MACE congress, which was hosted by the UFS on the Bloemfontein Campus from 18-20 November 2013 and attended by 139 delegates from 25 higher and further education institutions.
“I am extremely proud of the achievements of what is emerging as a truly world-class communications department at the UFS recognised increasingly for achievements nationally and abroad,” says Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS.
‘Talk to me’, which was implemented in 2010, is a leadership communication campaign that creates a way for staff and students to engage with Prof Jansen. With the campaign, he regularly spends time physically sitting on the university’s three campuses in a predetermined area giving staff and students the opportunity to talk and interact with him. The success of the campaign stems from the fact that it gives him the opportunity to pick up on issues or concerns of the campus community.
“The ‘Talk to me’ campaign is one of the key campaigns of the university’s Human Project, as it projects the scholarship of service and transformation leadership. It is an exceptional honour to be recognised by the UN and to receive this award,” says Lacea Loader, Director: Strategic Communication at the UFS.
“The MACE Higher and Further Education Excellence Awards provide an excellent platform to showcase the many projects and campaigns of the sector, and to receive this kind of recognition from our peers is a tremendous honour for the UFS,” says Loader.