Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
11 June 2019 | Story Moeketsi Mogotsi | Photo Moeketsi Mogotsi
New KovsieCyberSta
Read to roll: The dynamic duo of Olebogeng Tlhong and Anderson Mosia are always camera ready and they’ll be telling you what is happening on and around campus over the next year. PHOTO: Moeketsi Mogotsi

The search for the 2019/2020 #KovsieCyberSta team has been an exciting one, with Anderson Mosia and Olebogeng Tlhong coming out tops to beat the competition.
Anderson, a second-year BA Languages student, didn’t let last year’s failure deter his efforts to enter again this year. 

“I am hoping to achieve a lot of things. My milestone would be to raise the bar high for the next stars; I've got a lot in store,” he says. 

He says he is passionate about spreading love, and he will use this new platform to express himself.

It has been first-time charm for first-year LLB student, Olebogeng. She says as soon as she saw the competition was open, she knew it was something that would fit her persona. 

“I am hoping to not only grow as an individual, but to leave my mark. The question that I asked myself before stepping into this role, was –what’s going to be different because you stepped in? I aspire to document and present events in the best way that I know, while being open to learning and, through my knowledge, inspire and teach others.”

The 19-year-old says she will use her passion for serving to express herself best over the next 12 months. 

“I believe that it is my duty to use the knowledge I have acquired/am to acquire in order to make somebody else’s life better. So essentially, I am a servant leader; I believe that there is enough room for everybody to succeed,” she adds.

As #KovsieCyberStas, the duo will cover events on and around campus, while filming and presenting short video clips to give fellow Kovsies some insight into these events across the UFS’s digital platforms.



News Archive

Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept