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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Kovsie Biggest Braai a huge success

2017-08-30

Prof Francis Petersen, also attending the braai, is here being
interviewed by one of our #KovsieCyberStas, Thuli Molebalwa.
Photo: Charl Devenish

Even though Braai Day is celebrated nationally in September, students at the University of the Free State (UFS) had their own braai day. The Kovsie Biggest Braai was the biggest student community event of the year.

Takudzwa Nyamunda of the International Student Council said the idea for the braai came from the International Student Association as a social cohesion event for international students. “When the idea was presented to my office we realised the potential for such an initiative to be not just for students but for the whole Kovsie community.”

They realised there were not a lot of social cohesion events on campus where students and staff could just take a day to relax and embrace the feeling of being a Kovsie. He said he believed the braai could provide the right platform. The main objective of this project was to make it an institutional event with aspects of fundraising for the future.

Colleges made KBB a success
An estimated 3500 people attended the festivities on Red Square on 12 August. “We used the college format for the braai and it was set in the form of a challenge between the five colleges, but one of the colleges pulled out,” Takudzwa said. The colleges that did participate made a big contribution towards the success of the event and did all the braaing and selling.

Creating new Kovsie traditions
The idea behind the pilot project is that it becomes an annual event which in turn will form part of a new Kovsies tradition. “It received endorsement from top management therefore I believe it will form part of the Kovsie calendar for years to come,” Takudzwa said.

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