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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

UFS contributes to book on multilingualism

2008-11-29

Prof. Theo du Plessis, Director of the University of the Free State’s (UFS) Unit for Language Management, recently attended launch of the book “Multilingualism and Educational Interpreting: Innovation and Delivery”, that will now appear on the shelves, at the North-West University (NWU). He is, together with Prof. Marlene Verhoef, language director of NWU, the co-editor of the book. It is the seventh book in the series, “Studies in Language Policy in South Africa”. “What you have tackled here occurred at a level that is not only unsurpassed in South-Africa, but also in other parts of the world. Also the way in which the NWU approached this type of project is the first of its kind in the southern hemisphere,” Prof. Du Plessis said. Amongst others, he referred to the glowing comment received when the manuscript was subjected to international and national peer evaluation. One foreign evaluator was of opinion that he would be surprised if the book is not read widely beyond the borders of South Africa. The others said the content makes a valuable contribution to publications pertaining to interpreting. Prof. Du Plessis is convinced that the NWU undoubtedly is a leader in the field of educational interpreting and expressed the hope that several publications will still follow, since the NWU has an impressive amount of knowledge that can break ground for several other researchers.
Here he is with Prof. Verhoef (left), and Ms Leanne Martini (right), Chief Executive Officer of Van Schaik Uitgewers, at the launch of the book.
Foto: Supplied

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