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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Arts Festival Rally promises to be great fun
2009-05-20

The annual Amazing Rainbow Rally, presented by the Department of Paediatrics and Child Health and UFS Marketing, will take place on Friday, 17 July 2009 during the Volksblad Arts Festival on the Main Campus of the University of the Free State (UFS) in Bloemfontein.

This year all the checkpoints will be on the campus and around the Arts Festival grounds. Corporate companies in Bloemfontein and departments at the UFS may still enter teams and checkpoints.

The closing date for entering teams is 26 June 2009. A team consists of two team members who must work together to complete a route with various checkpoints. The team, who finishes first after having successfully completed all the tasks, is the winner. Last year, Dr I Babst en Dr L Solomon from the Department of Paediatrics and Child Health were the winners of the Rally.

The closing date for entering a checkpoint is 17 June 2009. Teams must complete tasks at every checkpoint before proceeding to the next checkpoint. The company sponsoring the checkpoint will also be responsible for handling the activity at the checkpoint.

The “Arts Festival” Rally promises to challenge teams physically, mentally and even artistically. Festival goers will also have the opportunity to see what teams get up to and how their favourite team is doing.

The Rally will be presented for the fifth time in 2009. The main goal of this year’s Rally is to raise funds for the Department of Paediatrics and Child Health’s “Beds of Hope Campaign”. This campaign seeks to increase the number of intensive care beds in the paediatric and neonatal wards. Currently around 250 children and babies in central South Africa cannot receive the life-saving care they need because of a lack of facilities.

For more information and entry forms, contact Ms Adéle van Aswegen at 051 401 3535 or e-mail to vanasweg.stg@ufs.ac.za . You can also visit our website at http://bedsofhope.ufs.ac.za  


Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za

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