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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

UFS hosts Nobel Laureate
2010-01-15

The University of the Free State (UFS) will host the 1991 Nobel Laureate in Chemistry, Prof. Richard Ernst from Switzerland, on its Main Campus in Bloemfontein from 22-26 January 2010.

Prof. Ernst’s visit to the UFS is part of an extended tour of South African higher education institutions and the National Research Foundation. His visit will coincide with the fourth presentation of the Cheese fondue that had previously been presented with great success in Europe.

The Cheese fondue concept is the brainchild of Prof. Hartmut Frank of the University of Bayreuth in Germany, who is currently a visiting fellow at the UFS Department of Chemistry.

This concept posits that technical advances alone are insufficient for an agreement to be reached on the minimum respect between the various groups and individuals within a society. It proposes that for this to be achieved there has to be a concurrent development of empathy and emotional synergy. In other words, there has to be spiritual acceptance and tolerance of the different cultural or religious ways of coming to terms with the deep-seated need for a spiritual home.

To this effect the UFS will host a Braai Workshop on Saturday, 23 January 2010 to promote this understanding, hence this year’s theme Justice, a matter of respect, ethics and empathy. The invitation to the workshop is open to the public and those who are interested should confirm their attendance with Ms Stefanie Naborn on 051 401 2531 before Monday, 18 January.

Prof. Ernst will present a paper on Justice – the Culture of Responsibility;  Prof. Patrizio Bianchi, the Rector of the University of Ferrara in Italy, will focus on the topic After the Global Crisis: Justice and Wellbeing – the Goals of Economy; while Judge of Appeal, Fritz Brand will talk about Justice – the South African reality.

Prof. Ernst, Prof. Bianchi and Judge Brand will also take part in a panel discussion, together with the Rector and Vice-Chancellor of the UFS Prof. Jonathan Jansen and Prof. Johan Henning, Dean of the UFS Faculty of Law.

Subsequent to that, Prof. Bianchi will present a lecture on the topic Globalisation, Agriculture and Industrial Development in the CR Swart Auditorium on the Main Campus on Monday, 25 January 2010 from 10h00 - 12h00. Prof. Ernst's lecture is from 12h30 - 14h30.

For more information, contact Ms Stefanie Naborn on 051 401 2531 or at nabornsa@ufs.ac.za  or Prof. Aldo Stroebel on 051 401 3506/3403 or at stroebea@ufs.ac.za .

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
15 January 2010
 

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