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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

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Faculty of Economic and Management Sciences gives a warm welcome
2010-02-17

From left: Sanet Snoer and Elanie van der Westhuizen, two of the coordinators of the Academic Support Programme at the Faculty of Economic and Management Sciences.
Photo: Supplied


The Faculty of Economic and Management Sciences at the University of the Free State (UFS) recently held a welcoming event for their B.Com four year curriculum students.
The event focused on the Academic Support Programme that is initiated by the Teaching and Learning division of the faculty. The programme is coordinated by Dr Liezel Massyn, Sanet Snoer and Elanie van der Westhuizen from the Faculty and a large group of around 350 students attended the welcoming event.

According to Me Snoer, the aim of the support programme is to improve throughput rates amongst students. A programme such as this one will help all the students form part of an ever-growing academic culture.

At the event the importance and purpose of the programme was put under the spotlight.
One of the objectives of the programme is to help the students learn how to apply the skills that they learn in the Skills for Lifelong Learning module on the content of two academic modules (Human Resource Management and Business Management).

The students were introduced to the facilitators and faculty staff involved. They had the opportunity to ask questions about any unclear aspects of the programme. Afterwards, the students received guidance whilst registering for the support sessions.
- Lize du Plessis

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