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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

More than 800 students graduate at the UFS
2010-09-14

The University of the Free State (UFS) will confer 881 degrees and diplomas during its Spring graduation and diploma ceremonies that will be held in the Callie Human Centre on the Main Campus.

The various graduation ceremonies will take place on Wednesday, 15 and Thursday, 16 September 2010.

The UFS will award 566 degrees, 41 doctorates and 274 diplomas. Two honorary doctorates will also be conferred on Prof. Kalie Strydom and Dr Monty Jones.

For more than two decades Prof. Strydom has been associated with excellence in educational research, especially in the field of higher education. Dr Jones is the Executive Director of FARA (Forum for Agricultural Research in Africa). He is a Sierra Leonean and has spent the last 32 years of his career in Africa working in international agricultural research for development institutions.

The full programme is as follows:

  • Wednesday, 15 September 2010:

    -At 14:30 266 students from the Faculties of the Humanities, Health Sciences, Education, Law and Theology will receive their degrees and 20 doctorates will be conferred. On the same day Prof. Strydom will receive an honorary doctorate and Mrs Alida Maria Dippenaar a Chancellor’s Medal. She was during her career one of the pioneer senior female managers and a member of the Executive Management and the Senate at the UFS.
  • Thursday, 16 September 2010:

    - 08:30: 300 degrees and 21 doctorates will be awarded in the Faculties of Economic and Management Sciences and Natural and Agricultural Sciences. Dr Jones will also receive an honorary doctorate on the same day.

- 14:30: 274 diplomas will be conferred on students from all faculties.

Media Release
Issued by: Mangaliso Radebe
Assistant Director: Media Liaison
Tel: 051 401 2828
Cell: 078 460 3320
E-mail: radebemt@ufs.ac.za  
14 September 2010

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