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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Golden Key International Chapter again receives prestigious award for service

2011-05-04

The management team of our university's Golden Key (GK) International Honours Society
Photo: Gerhard Louw

Our universities chapter of the Golden Key International Honours Society is the proud recipient of the Golden Key International Chapter Service Award for the second consecutive year.

The chapter received this $1000 award in recognition of the services they deliver to the community of the Free State and the hard work each of their members put in to ensure that their community projects run smoothly.

Mr Ruddy Banyini, the chapter president, says they feel very privileged to know that the chapter’s work receives international recognition. “We feel so privileged that the work of our chapter is appreciated internationally and that it will serve as motivation to everyone to start giving back to their communities,” he said.

The UFS chapter adopted The House of Compassion, an orphanage on the outskirts of Bloemfontein, at the start of 2010. They have collaborated with associations such as the PSA and visit the house on weekends to play with the children. They have also donated food, clothing and shoes. “Our chapter’s motto is ‘It’s not how happy we are that matters, but how happy others are because of us’” Mr Banyini said.

The chapter was selected as one of the 10 most deserving chapters from a possible 390 university and college chapters worldwide, based on their community-service activities. The chapter was also selected to host the South African Regional Golden Key Summit from 06 - 08 October 2011, which means that our university will host the top 15% of achievers from all South African universities.

Mr Banyini said this is a dream come true, since their chapter’s main goal is to see our university as South Africa’s Golden Key reference point.

The GK UFS Chapter will soon be starting a “Together means Warm” campaign which will attempt to provide winter clothes, shoes and new school shoes to the children of the orphanage and also improve their living condition.

“I would like to urge everybody to keep in mind that the community is everyone’s responsibility,” Mr Banyini said.

Media Release
4 May 2011
Issued by: Lacea Loader
Director: Strategic Communication
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za

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