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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Kovsie Alumni honoured

2011-09-05

Kovsie Cum Laude winner Maurice Carpede shows his award. With him is Naude de Klerk(left), Kovsie Alumni Chairperson.
Photo: Foto 24

Dr John Purchase, Chief Executive of the Agricultural Chamber of Commerce, was honoured as Kovsie Alumnus of the Year by the University of the Free State (UFS) during the annual Kovsie Alumni Awards Dinner on 2 September 2011. Dr Purchase and four other former Kovsies were honoured for exceptional achievements and contributions made to the UFS at this glittering event.

The well-known columnist Mr Willem Theron who writes columns for Beeld and Volksblad, was honoured with the Kovsie Ambassador Award. Another well-known Kovsie, the radio and television personality Mr Maurice Carpede was honoured with the Kovsie Cum Laude Award. Carpede shares this award with Mr Koert Pretorius, Chief Executive of Mediclinic South Africa, they received the award jointly. Mr Arie van der Bijl, retired Financial Director of the UFS, was honoured with the Alumnus Award for exceptional service delivered to the UFS.

Dr Purchase, who was unable to attend the award ceremony, expressed his appreciation in a pre-recorded message. He said that Kovsies taught him how to be a leader. Theron, a marketer for the Kovsie Alumni Trust who received the Centenary Medal from the UFS in 2004, said in his acknowledgement speech that he feels humbled by this award. He said Kovsies became both his home and his family.

Both Carpede and Pretorius mentioned the impact Kovsies had on their lives. Carpede said he became a Kovsie in the years of transition, a time when words like “whites only” were printed on some doors, but despite all of that, he learnt that not all whites were bad. Pretorius, who was honoured for his contribution to private healthcare in the country, said that Kovsies were the key that unlocked several doors for him.

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