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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Prof. Aldo Stroebel serves on SAYAS

2011-09-23

Prof. Aldo Stroebel

Prof. Aldo Stroebel, from our university, has been elected as a Founding Member of the South African Young Academy of Science (SAYAS).

He is currently Associate Professor in the Centre for Sustainable Agriculture, Rural Development and Extension, as well as the Director of International Academic Programmes in the Office of the Vice-Chancellor at the university.

The Young Academy has as its objectives to represent young scientists in advising the government on science and technology policy and human resource development. In addition, they will prepare the SAYAS to join the Global Young Academy (GYA) to engage with high-level international bodies, including the World Economic Forum. Twenty Founding Members have been elected – ten new members will be elected annually to a maximum of 50.

Prof. Stroebel obtained his master’s degree at the University of Ghent, in Belgium, and a PhD at the UFS after a year of graduate coursework at Cornell University in the USA. He completed post-doctoral work at Wageningen University and Research Centre in The Netherlands, where he has been appointed as a Visiting Fellow to their recently-established Centre for Food Security and Sustainable Development. He has published widely, including more than 90 journal articles, book chapters and reports, and co-edited a book published by CTA Wageningen. He has supervised ten master's and doctoral students.

He serves in various capacities: he is a member of the Research and Innovation Strategy Group of Higher Education South Africa (HESA), former member of the SANPAD Board, the President of the International Network of Research Management Societies (INORMS) Conference in 2010, and Vice-President of Research and President-elect of the Southern African Research and Innovation Management Association (SARIMA).

Prof. Stroebel has participated in a number of national and international conferences. He was a keynote speaker at the Society of Research Administrators (SRA) in Washington DC in the USA and at the Ministerial Conference on Higher Education in Agriculture in Uganda.

He has worked as a consultant and/or advisor for a number of international and multinational organisations, including the Food and Agricultural Organisation of the United Nations (FAO), the United States Agency for International Development (USAID), World Bank, Lux Development, and the World Conservation Union (IUCN), Switzerland.

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