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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

UFS presents outstanding sprinting team
2012-01-26

 
Wayde van Niekerk and Gideon Trotter.

This is year is a very good season for athletics at our university with Wayde van Niekerk and Gideon Trotter, who are now part of the team.

Wayde, the world’s second-fastest 200 m junior athlete, was seen in action at the UFS’s first-year athletics meeting. This proud resident of Armentum Residence at our Bloemfontein Campus has enrolled as a first-year in the BA Extended Programme.

Gideon, an Africa junior 100 m champion, also enrolled for the University Preparation Programme this year with the purpose to continue with Human Movement Sciences later. He will soon be seen in action at the Inter-Provincial Yellow Pages Championships in Johannesburg.

"Kovsies is excited and privileged to welcome athletes of this quality on the campus. “With stars like Thuso Mpuang, silver-medal 200 m athlete at the World Student Championships, Sean de Klerk, SA 200 m Junior Champion 2010 and Kagisho Kumbane we can produce an outstanding sprinting team," states DB Prinsloo, Director: KovsieSport (acting).

 

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