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UFS Accounting students win Project Alpha competition

21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young

UFS Accounting Students win EY Project Alpha — At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter” captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting.

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.

UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Registrar takes leadership role at Golden Key International

2012-03-08

Dr Derek Swemmer
8 March 2012

The world’s premier academic honour society, the Golden Key International Honour Society, has recognised academic excellence at our university by appointing Dr Derek Swemmer, Registrar of the UFS, as chairperson of its international board of directors.

Dr Swemmer is the first South African to serve as Chairperson of the governing body of the society. He will take up office in July 2012. Dr Swemmer, who has served as a board member for two terms, was appointed at a recent board meeting of the society in Georgia, Atlanta in the United States.

Dr Swemmer's role as Chairperson of the board is to ensure that the society’s values of academic excellence, leadership and service are followed in the more than 375 chapters worldwide. He will serve a three-year term on the board, which oversees the awarding of scholarships worth $1 million to its members annually.

Dr Swemmer says he is honoured to serve the UFS and South Africa in this capacity. “The appointment is humbling when you know you have hundreds of volunteers that could have been asked to serve.”

Dr Swemmer, who is co-advisor of the UFS Golden Key chapter, says he hopes to help the society to expand its service activities in order to provide an excellent example to the world of how highly skilled academic students render meaningful service to their communities, both at university and to the broader community.

He says the Golden Key International Honour Society is a very important part of the UFS’s Academic and Human project.

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