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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

International scholar talks about the right to food in South Africa
2012-06-06

 

Prof. Frans Swanepoel, Senior Director Research Development; Prof. Sakiko Fukuda-Parr; and Prof. Melanie Walker.
Photo: Supplied
06 June 2012

Prof. Sakiko Fukuda-Parr of the New School University, New York, in the United States of America, recently presented a seminar on the Bloemfontein Campus. The seminar was hosted by Prof. Melanie Walker, Senior Professor and SARChI-nominated candidate for Higher Education and Human Development.

Prof. Fukuda-Parr, currently Head of the Graduate Programme in International Affairs at the New School University, spoke about the Right to Food in SA. She explored the relationship between two approaches – human rights and capabilities (or human development). This was done to enhance the understanding of both as theoretical paradigms, as public policy frameworks and as approaches to development.

Prof. Fukuda-Parr is a Japanese national, a graduate from Cambridge University in the UK and a former professor at Harvard University in the USA. From 1995 to 2004, she was main author and Director of the UNDP Human Development Reports.
 
In addition to these reports, some of her publications include: The Gene Revolution: GM Crops and Unequal Development; Readings in Human Development; Rethinking Technical Cooperation - Reforms for capacity building in Africa; Capacity for Development - Old Problems, New Solutions and numerous papers and book chapters on issues of poverty, violent conflict, gender, human rights and technology. She was appointed by the United Nations Secretary-General to the Committee on Development Policy.

 

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