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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Postgraduate School and Faculty of Law receive Rector during discussion with emerging researchers
2012-09-11

A session of the special programme for upcoming researchers was attended by, from the left: Denine Smit, Prof. Jonathan Jansen, Prof. Voet du Plessis of the Department of Mercantile Law and Marda Horn; back: Glancina Mokone, Albert Nell, Pieter Brits, Prof. Neil Roos, Director of the UFS’s Postgraduate School and Jamie Faber.
Photo: Leonie Bolleurs
11 September 2012

 Prof. Jonathan Jansen, Vice-Chancellor and Rector of the university, recently addressed six Ph.D. students and their supervisors in the Faculty of Law as part of a special programme of the Postgraduate School for emerging researchers. Prof. Jansen contextualised his lecture on the impact and significance of research, “How do you determine that the important and bigger questions in your research are addressed to ensure the impact thereof?” in his discussion with the researchers. Based on the model of international postgraduate seminars, the researchers set out their field of study to Prof. Jansen and the audience. Suggestions were then made on how to increase the intellectual impact and theoretical depth of academic argumentation.

According to Prof. Neil Roos, Director of the Postgraduate School, together with Prof. Jackie du Toit and Prof. Corli Witthuhn, Academic Coordinators for the Vice Chancellor’s Prestige Scholar Programme, the aim of the programme is to provide support to emerging researchers on postgraduate level similar to the Prestige Scholar Programme.

“The initiative is being rolled out in a faculty-specific way. In consultation with the deans, the specific needs in the faculty are determined, which in turn determines the approach,” says Prof. Roos.

The six students are all involved at the university in various capacities, and are studying towards a Ph.D. in Law. They are outstanding candidates who are being funded by the Postgraduate School in order to empower postgraduate students to greater reach, internationalisation and the establishment of long-term academic networks. The programme is coordinated in the Faculty of Law by Prof. Loot Pretorius.

Two upcoming researchers in the Faculty of Theology and one in Nursing joined the group for Prof. Jansen’s lecture on significant research.

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