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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Springbok call-up tops Rhule’s dream season
2012-11-01

Raymond Rhule
Photo: Gallo Images
31 October 2012

We can add yet another name to our already impressive list of Springbok rugby players. Raymond Rhule has been included by Heyneke Meyer as one of five uncapped players for the Springboks’ upcoming European tour.

The nod from the selectors caps a tremendous year for the Ghanaian-born star. The former Technical High School Louis Botha pupil and current UFS student rose through the South African rugby ranks at a rate which can only be described as spectacular.

He was part of the Shimla team which competed in this year’s under-20 and senior Varsity Cups that culminated in inclusion in the victorious South African team at the under-20 World Cup.

Since then, he has been a fixture in the Free State Cheetah team in both the Vodacom Cup and the premier local rugby competition, the ABSA Currie Cup, gaining praise for his performance from the public and rugby experts along the way.

The 19-year-old wing has been the stand-out performer for a troubled Free State Cheetahs outfit, who had to see off the Eastern Province Kings in relegation playoffs to stay in the top division of the ABSA Currie Cup.

In an impressive season, Rhule scored eight tries, earning him the spot as the competition’s top try scorer.

Among a raft of awards, Rhule was announced as the UFS Junior Sportsman of the year for 2012 in October and has been nominated as the South African Rugby Union’s (Saru) Young Player of the Year.

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