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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Ex-Kovsie swimming legend passes away
2013-04-03

03 April 2013

The University of the Free State (UFS) expresses its condolences to the friends and family of former Kovsie and swimming legend, Dr Karen Muir. Dr Muir passed away on 2 April 2013 in Mossel Bay, after battling cancer for a number of years.

Dr Muir enrolled at the UFS in 1971 and completed her MB ChB in 1977. Despite her academic prowess, it was in the swimming pool that Dr Muir achieved even greater acclaim.

Dr Muir was the youngest person ever to hold a world record in swimming or any other international sporting discipline. As a twelve-year old in 1965, she beat the then record time in the 110-m backstroke. After her initial success, she went on to set fifteen more world records in a variety of swim strokes.

During her career she won 22 South African Championships, three United States National Championships and was inducted into the International Swimming Hall of Fame in 1980.

After matriculating in 1970 from Diamantveld High in Kimberley, she retired from swimming to focus full-time on her medical studies. Since then she practised as a physician in Africa and from 2000 onward, in Canada, after relocating.

“We as a faculty mourn her passing and extend our deepest sympathy to her loved ones, family and friends,” said Prof Gert van Zyl, Dean of the Faculty of Health Sciences.

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