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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.

A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Our democracy is not in a good condition
2013-03-28

 

Prof Pumla Gobodo-Madikizela, Senior Research Professor on Trauma, Forgiveness and Reconciliation and Prof Andre Keet, Director of the Institute for Reconciliation and Social Justice during the live broadcast of the NRF lecture.
Photo: Supplied
28 March 2013

“Our democracy is not in a good condition.”

Those were the words of Prof Andre Keet, Director of the Institute for Reconciliation and Social Justice at the University of the Free State (UFS), on the eve of Human Rights Day on 21 March 2013.

Prof Keet participated in a lecture series of the National Research Foundation (NRF), the Science for Society series, which was broadcasted directly on SAfm from the UFS.

The topic for the lecture was racial reconciliation and social cohesion in the context of racial inequality.

“South Africa is the most unequal society in the world. According to the latest census results, there are still major inequalities in the distribution of wealth, with the average income of black South Africans one sixth that of white South Africans.”

Prof Keet said that reconciliation and social cohesion is not possible while major racial inequalities still exist.

He asked the question: “If reconciliation is merely linked to an apology and forgiveness, is it possible to reach reconciliation which can change social structures and practices?”

Prof Pumla Gobodo-Madikizela, Senior Research Professor on Trauma, Forgiveness and Reconciliation, also participated in the lecture.

Click on the link to listen to the full broadcast. http://iono.fm/go/safm

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