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21 June 2019 | Story Valentino Ndaba | Photo Ernst & Young
UFS Accounting Students win EY Project Alpha
At the Ernst & Young Project Alpha 2019 Awards, some of the members of the winning team, from left: Kyle du Bruyn, Luke Rhode, Janri du Toit, Nicolaas van Zyl, Mojalefa Mosala (Business Ethics Lecturer), Bianca Malan, Lorandi Koegelenberg and Frans Benecke.
A few years ago the news was saturated with Volkswagen’s (VW) fuel emission scandal. “Dieselgate”. Investigations in the US found the German automaker guilty of programming computers in their diesel cars to alter its engine operations to seemingly meet legal emission standards.

A question of ethics

A notice of violation of the Clean Air Act issued by the US Environmental Protection Agency had dire consequences for the automobile company, but positive implications for the economy and the environment. As part of a lawsuit settlement, vehicles were recalled, fines were paid, and approximately 21 million affected vehicles with VW diesel engines were refitted by September 2015.

Project Alpha tackles ethical issues

A group of eight students from the University of the Free State (UFS) presented their case study of “Dieselgate” to a panel of judges in this year’s Ernst & Young Project Alpha competition. They emerged as the ultimate winners.

The “Hoaxwagen” group’s 10-minute video demonstrated “a critical assessment of a multidimensional matter”   captivating the judges. “I was impressed, because their presentation addressed other skills such as the ability to present, communicate, come out of their comfort zone and be innovative, while at the same time addressing an ethical issue,” said Mojalefa Mosala, a judge and Business Ethics lecturer at the UFS.

Centred on critical thinking

The UFS is the first university outside of Johannesburg that participated in the Project Alpha contest. Ernst & Young and the UFS have forged a strong relationship over the past few years, giving students a glimpse into the corporate world of accounting. 

“Project Alpha encourages critical thinking and not taking things at face value, by looking a bit deeper, spending time to understand the pros and cons of any situation in order to make an informed decision,” said Frans Benecke, member. of the winning team that prevailed over 82 others. Benecke’s team walked away with R2000 shopping vouchers and a life-long learning experience.

Engaging in global conversations 

Participation in the competition gave students the opportunity to be exposed to contemporary global thinking, which is strongly advocated in the UFS’s Integrated Transformation Plan.


UFS Accounting students win 2019 Ernst & Young Project Alpha competition from University of the Free State on Vimeo.

News Archive

Kovsie student off to global leadership camp in Thailand
2013-06-01

Ifa Tshishonge
24 June 2013

Student leaders from around the world, representing countries such as the United States, Germany, Japan, India, Pakistan and Vietnam, will take part in a global leadership camp at Mahasarakhan University (MSU) in Thailand from 24 June to 4 July 2013. Among them will be a Kovsie student, the only representative from the African continent.

Ifa Tshishonge, a third-year LLB student, is heading to MSU where he will engage with other young leaders in matters such as community service projects, public speaking and eco-tourism. The camp will give students an opportunity to develop their leadership skills. About 80 students will participate, 20 of them representatives from MSU. The rest are delegates from partner universities from around the world.

Tshishonge is excited to interact with fellow young leaders. “As the only African representative, I am looking forward to being part of a group which will continue to create economic and societal progress in a responsible and sustainable manner on a global scale,” he says.

This Kovsie has steadily been gravitating toward leadership roles. He has served in the SRC as a member of the First Generation Student, as well as a member of Constitutional Affairs subcommittees.Tshishonge is currently the chairperson of the Reformed Church Bloemfontein Student Fellowship (RCBSF) Association on the Bloemfontein Campus.

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